Darren G. Lilleker is Associate Professor in Political Communication in The Media School, Bournemouth University. Dr Lilleker's expertise is in the professionalization and marketisation of politics, in which he has published widely including
Key Concepts in Political Communication (2006), and
Political Campaigning, Elections and the Internet (2011) and has co-edited
The Marketing of Political Parties (2006),
Voters or Consumers (2008) and
Political Marketing in Comparative Perspective (2005).