World Gone Mobile Apps E-Book

Dwayne Anderson

• Herausgeber: Dwayne Anderson
• Kategorie: Fachliteratur
• Sprache: Englisch
• Veröffentlichungsjahr: 2015

Beschreibung

There are currently about 1.3 billion smartphones in use globally. By 2017, it’s expected that 2.5 billion users will connect through messaging-based apps.Seven of the top 12 most-used apps are messaging based apps.Everyday an average of 20 messages a day are sent through on of these apps . In addition to Snapchat and WhatsApp, there are Hidden dragon players like WeChat, LINE and KakaoTalk, which are BIG in Asia as the World has Gone Mobile . The increasing popularity of the Internet — coupled with maturing online payment systems and enhanced logistics service reliability — has fueled e-commerce growth globally . The world is witnessing a shift in how people discover and share information using mobile internet enabled devices worldwide and typically the Greater china where the social, digital and mobile ecosystem in China is unlike anywhere else on earth. It utilizes both the processing and mobility advantage which smartphones offer. Real-time experience means that we can reach out and engage with friends, associates and customers at any time, anyplace at anywhere without constraints. Consumers are sharing information and, at the same time, gaining immense knowledge at a faster speed. This is thanks to the services like tweets, social media posts and the newly evolved messaging -based apps with prominent new social platforms namely Snap chat ,LINE , Whisper and Wechat who themselves has evolved from simple SMS text to becoming increasingly influential service provider with messaging ads and stickers that trends well with Mobile phone users, Social media services therefore will become more noisy with crowded ads contributing to messaging apps and user with preference for user- friendliness apps will seek out simpler, clearer and easiest platforms to make communication and have fun at the same time at no expense The Easy Access of the Internet on smartphones and other mobile devices has changed the way people communicate and consume information. It has created new ways of information dissemination and consumption; and it is still on its way to creating new ones. These allow consumers to make more and more quickly and informed decisions based on real-time data on-the-go. What does this mean for businesses enterprises and Branding throughout the World? As consumers start to adapt to the power of mobile devices, it will cause a domino effect on every economy and starts to transform. It will adapt to the new mobile technologies which has proven to be challenging. Mobile social media technologies have proven to be highly effective and valuable when consumed

Leseprobe

World  Gone Mobile APPS

China Rising From Next-Gen Messaging Apps

––––––––

Written By

Dwayne Anderson

Disclaimer and Terms of Use:

While all attempts have been made to provide effective, verifiable information in this book, neither the Author nor Publisher assumes any responsibility for any errors, inaccuracies, or omissions notwithstanding the fact the rapidly changing nature of the internet and mobile technologies .

Any slights of people or organizations are unintentional.

While the publisher and author have used their best efforts in preparing this book , they do not make representations with respect to the guarantees of income made. Readers are cautioned to rely on their judgment about their individual circumstances to act accordingly

If advice concerning financial matters is needed, the service of a qualified professional should be sought. This book is not a source of financial information and should not be used as such.

©Copyright 2015 Dwayne Anderson-Social Mobile World Update-2013

Table of Contents

Title Page

Copyright Page

WORLD GONE MOBILE APPS

Table of Contents

Foreword

010

Introduction

011

Chapter 1

Web2 convergence with Cloud computing ?

Understanding  the Mobile Internet World

019

Cloud computing

a. Cloud computing

b. Analogy example of a Cloud

Computing / Hosting

c.The Applications of Cloud

Computing/Hosting

021

022

023

026

Chapter 2

Mobile Social Networking Makes Business sense

030

The New Mobile Social Era Begins

a. But how do you do this?

b. Innovations in the Web

030

031

032

What are Social networking Sites?

a. Social benefits of Social Networking site

033

034

Chapter 3

Weblogs to Increase Your Visibility on the internet

a. Blogs

b. Blogging and Micro Blogging

c. New Mobile Blogging on the GO

d.Social and Mobile Friendly websites

––––––––

040

040

041

046

048

Traditional Advertising versus Social Media Marketing and Mobile Web

058

Chapter 4

Social ,Digital and Mobile

a. Easy integration

b.Cost-effectiveness

c.Social Media Marketing integrates with

Mobile marketing

d.Change of Marketing Concept

e.Smartphone in the Mobile Media

Landscape

f.Increase in M-commerce

g.Establishing your Niche/Brand using

Social Media and Mobile Marketing

051

054

057

058

060

061

––––––––

063

066

Chapter 5

Ushering in new age of mobile social media

The rise of WeChat

Richer content with4G enabled Smartphones

Super-charge your marketing campaign in WeChat.

070

071

072

076

Chapter 6

Integrating Mobile Initiatives Into your Marketing Strategies 

Develop a Mobile Social Media Marketing Plan for your Business

077

––––––––

079

Increase Visibility with Social-bookmarking

082

Content Sharing as a Strategy

083

Mobile Social Media:

Engage, Anytime, Anyplace, Anywhere

Content Sharing on Social Media with QR

codes

Sharing Content with Communities online Good Position and Placement of QR codes

Ways to Use Instagram for Business and Build Your Social Media Presence

Twitter the Ultimate  Multi Million  Mobile Social Media Platform

085

090

093

103

105

Chapter 7

Social Bookmarking Goes Social with online content sharing

-So how do I increase traffic?

-Who is Using Social Bookmarking?

- Does Social Bookmarking Work work for mobile tool?

-How is Social Bookmarking being handled

with language barriers between the

western world and China

-Widget tools in sharing; RSS Feeds, Wiki, Share and Like Buttons

107

108

110

112

114

116

Chapter 8

Smartphone – The Mobile Internet device

a. Smart phone enables Mobile and digital

media marketing

117

119

How GEO Location / Mobile Networking has changed the World

a. Location tagging service

b.How can Geo location help your

business?

c.Build loyalty programs

122

124

126

128

132

Chapter 9

Power of Mobile Social Mobile Media for Business