Twitter For Dummies, Mini Edition - Laura Fitton - E-Book

Twitter For Dummies, Mini Edition E-Book

Laura Fitton

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Beschreibung

Learn all the things you can do with Twitter! Make new friends, promote a product or service, build a fan base, raise funds for your favorite charity, and be part of the hottest trend around! Let these experts teach you Twitter shorthand, show you how to sign up, help you follow and be followed, and start you on the road to tweet success. Open the book and find: * How to locate people to follow * Tips for a good username * Ways to condense your message to 140 characters or less * Advice on sprucing up your profile * The ins and outs of Twetiquette

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Seitenzahl: 57

Veröffentlichungsjahr: 2011

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Twitter® For Dummies®, Mini Edition

Table of Contents

Introduction
About This Book
Conventions Used in This Book
Icons Used in This Book
Chapter I: Sharing Your Thoughts, 140 Characters at a Time
Figuring Out This Twitter Thing
How Individuals Use Twitter
How Organizations Use Twitter
Businesses That Use Twitter
Getting Your Tweet Wet
Tweeting Like a Pro
Branching Out with Third-Party Applications
Chapter II: Hello, Twitter World!
Signing Up
Picking a Name
Say Hello! Your First Tweets
Customizing Your Profile
Changing your avatar
Changing your background
Using your background image to expand your profile
Chapter III: Tweeting It Up
Finding People to Follow on Twitter
Look who’s talking
Searching for people
Inviting people personally, through Twitter
By following back
How to Follow People
Replying to Tweets
Direct Messaging
Direct-messaging shorthand
Should I @ or DM?
Following Twitter Protocol
Language and abbreviations
Engaging others on Twitter
Tweeting frequency

Twitter For Dummies®, Mini Edition

by Laura Fitton, Michael E. Gruen, and Leslie Poston

Twitter For Dummies®, Mini Edition

Published byWiley Publishing, Inc.111 River St.Hoboken, NJ 07030-5774www.wiley.com

Copyright © 2011 by Wiley Publishing, Inc., Indianapolis, Indiana

Published simultaneously in Canada

No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning or otherwise, except as permitted under Sections 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, 222 Rosewood Drive, Danvers, MA 01923, (978) 750-8400, fax (978) 646-8600. Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, (201) 748-6011, fax (201) 748-6008, or online at http://www.wiley.com/go/permissions.

Trademarks: Wiley, the Wiley Publishing logo, For Dummies, the Dummies Man logo, A Reference for the Rest of Us!, The Dummies Way, Dummies Daily, The Fun and Easy Way, Dummies.com, Making Everything Easier, and related trade dress are trademarks or registered trademarks of John Wiley & Sons, Inc. and/or its affiliates in the United States and other countries, and may not be used without written permission. All other trademarks are the property of their respective owners. Wiley Publishing, Inc., is not associated with any product or vendor mentioned in this book.

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ISBN: 978-0-470-470-54872-1

Manufactured in the United States of America

10 9 8 7 6 5 4 3 2 1

Introduction

Have you heard? All the world’s a-twitter!

Twitter is a tool that you can use to send and receive short, 140-character messages from your friends, from the organizations you care about, from the businesses you frequent, from the publications you read, or from complete strangers who share (or don’t share) your interests.

As a user of Twitter, you choose whose updates you want to receive — which people you want to follow. In turn, other users can elect to follow your updates. You can send messages publicly for the entire Twitter community, semi-publicly to users whom you approve to receive your messages, or privately from one user to another. You can view these messages, called updates or tweets, either on the Internet or on your cellphone.

Twitter has changed and enhanced the way that people communicate with each other, with brands and companies, and with social movements and initiatives. Twitter has empowered users to raise money for people in need, to coordinate rescue efforts in the wake of a natural disaster, and to alert authorities to emergencies and illegal activities both domestic and abroad.

Skeptical of what you can say in 140 characters? The first paragraph of the Introduction weighs in at 41 characters. This paragraph? 137.

You may also find, over time, that you communicate more effectively and that your writing becomes shorter and more to the point. You can say a lot within very little space; and because it takes only a little time to read and update, you may be surprised about how much value you, your friends, and your family can extract from Twitter.

About This Book

We, the authors (Laura, Michael, and Leslie), aren’t employees, representatives, or shareholders in Twitter. The opinions that we give in this book represent what’s worked for us and our networks, but not necessarily the Twitter world at large. We’ve been on Twitter for quite a while, and we have a good sense about how people are using it. But Twitter is a living, breathing, and constantly changing dynamic community. Much of Twitter’s value comes from the ecosystem of tools built by others to work together with Twitter. Hundreds of these new tools launch every month. Twitter itself may change its feature set, its privacy features, or general direction overnight, which changes the way that people use it.

In fact, since the first edition, Twitter has released a number of enhancements to its interface that make it even easier and more accessible to interact with the community. Although the layout and the exact location of everything may change around a bit, the basics of Twitter likely will always be the same. After you understand how the service works, you can pretty easily find any feature that may have moved since the publication of this book. Note: