Selling Yourself without Selling Out E-Book

• Herausgeber: John Wiley & Sons
• Kategorie: Fachliteratur
• Serie: J-B CCL (Center for Creative Leadership)
• Sprache: Englisch

Seitenzahl: 35

Veröffentlichungsjahr: 2011

Beschreibung

High-performing individuals and groups are often not adequately recognized for their contributions. The antidote to being overlooked or underestimated is self-promotion--the act of generating personal visibility in service of your work and career. In this guidebook, we discuss how you can benefit from self-promotion and maintain your integrity and authenticity. We help you reframe common beliefs that get in the way of effective self-promotion, and we provide numerous strategies and activities that can become part of your repertoire.

Leseprobe

Contents

Self-Promotion: A Leader’s Job

Strategic Visibility and Its Benefits

Benefits for the Individual

Benefits for Others

Rethinking Self-Promotion

Techniques for Promoting Yourself

Connecting with Others

Developing Yourself

Creating Opportunities

Finding the Sweet Spot

Suggested Readings

Background

Key Point Summary

Lead Contributors

Ideas into Action Guidebooks

Aimed at managers and executives who are concerned with their own and others’ development, each guidebook in this series gives specific advice on how to complete a developmental task or solve a leadership problem.

LEAD CONTRIBUTORSGina Hernez-BroomeCindy McLaughlinStephanie TrovasCONTRIBUTORS

David BaldwinJessica BaltesSuzanne ErnsterSue LundbergEric Roth

DIRECTOR OF PUBLICATIONSMartin WilcoxEDITORPeter SciscoASSOCIATE EDITORKaren MayworthWRITERRebecca GarauDESIGN AND LAYOUTJoanne FergusonCONTRIBUTING ARTISTSLaura J. GibsonChris Wilson, 29 & Company

Copyright ©2006 Center for Creative Leadership.

All Rights Reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted, in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior written permission of the publisher.

CCL No. 431

ISBN-13: 978-1-882197-95-8

ISBN No. 1-882197-95-X

Center for Creative Leadership

Post Office Box 26300

Greensboro, North Carolina 27438-6300

336-288-7210

www.ccl.org/publicationspfeiffer.com/go/cclguidebooks