Tableau 10.0 Best Practices - Jenny Zhang - E-Book

Tableau 10.0 Best Practices E-Book

Jenny Zhang

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Beschreibung

Develop a deep understanding of Tableau 10.0 and get to know tricks to understand your data

About This Book

  • Quickly learn tips, tricks, and best practices about Tableau from Tableau masters
  • Whether it is data blending or complex calculations, you can solve your problem with ease and confidence; no more searching for a help doc or waiting for support
  • If you want to quickly master Tableau, then this book is for you

Who This Book Is For

This book is for Tableau users who have a basic to average understanding of the various features available in Tableau. You'll find this book useful if you spend a lot of time conducting data analysis and visualizations with Tableau.

What You Will Learn

  • Connect to variety of data (cloud and local) and blend it in an efficient way for fast analytics
  • Advanced calculations such as LOD calculations and Table calculations
  • See advanced use cases of Parameter, Sorting, and Filters
  • Get practical tips on how to format dashboards following the Zen of dashboard design
  • See examples of a variety of visualizations such as cohort analysis, Jitters chart, and multiple small charts
  • See the new features in Tableau 10—cross data source filter, worksheet as tooltip, cluster, and custom territory

In Detail

Tableau has emerged as an industry leader in the field of data discovery and business analytic software solutions. While there is a lot of information on how to use the tool, most Tableau users are faced with the challenge on how it can be effectively used to derive meaningful business insights from the uncharted territory of data.

This book will give you useful tips from Tableau masters learned from years of experience working with Tableau. You'll start by getting your data into Tableau, move on to generating progressively complex visualizations, and end with finishing touches and packaging your work for distribution.

Inside you will learn the exact steps required to solve complex real-life problems. Whether it is data blending or complex calculations, you can solve your problem with ease and confidence; no more searching for Help doc or waiting for support. This book will help you make the most of Tableau and become a Tableau expert.

Style and approach

The book will show you hacks to solve complex real-life problems. This book will help you make the most of Tableau and become a Tableau expert. This book is packed with lots of real-life problems with step-by-step instructions from Tableau experts.

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Veröffentlichungsjahr: 2016

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Table of Contents

Tableau 10.0 Best Practices
Credits
About the Author
About the Reviewers
www.PacktPub.com
Why subscribe?
Preface
Introduction
What this book covers 
What you need for this book 
Who this book is for 
Conventions 
Reader feedback
Customer support 
Downloading the example datasets
Errata
Piracy
Questions
1. Data Extraction
Different ways of creating Tableau data extracts
Direct connect to original data sources
Duplicate of an extract
Connecting to a Tableau extract file
Technical details of how a Tableau data extract works
Tableau data extract's design principle
Benefits of using Tableau data extracts
Creating extract with large volume of data efficiently
Loading a very large Excel file to Tableau
Aggregating the values to higher dimension
Using data source filter
Hiding unused fields
Uploading and managing Tableau data extract in Tableau online
Creating workbook just for extracts
Using default project
Making sure Tableau online/server has enough space
Refreshing Tableau data extracts
Refreshing published extracts locally
Schedule data extract refresh in Tableau Online
Incremental refresh
Using Tableau web connector to create data extract
What is Tableau web connector?
How to use Tableau web connector?
Is the Tableau web connection live?
Are there any Tableau web connection available?
Summary
2. Data Blending
Primary versus secondary data source in data blending
Data blending versus join
When to use data blending instead of joining
Differences between data blending and join
Potential issues of using data blending and quick fix
Blend on date
Use table calculations to aggregate blended data
Use cases of solving different business problems by blending the same data in different ways
Performing Blend on single field versus multiple fields
Self-blending
Domain padding
Using Alteryx to blend large volume of data efficiently
Getting started with Alteryx
Benefit of Alteryx
Summary
3. Calculation/Parameter
Table calculations
Overview
Key concepts
Understand addressing and partitioning
Understanding At the Level
Understanding At the Level options
Table calculation functions
Understand rank functions
LOD calculations
Overview
Key Concepts
LOD Functions
LOD Use Cases
LOD Remix
LOD and Totals
LOD nesting
LOD limitations
Date calculations
Using Date Tableau calculation to hide parts of the date
String calculations
Getting last name from an email
Getting street number from address
Counting number of words in a string
Total for count distinct
Alternatives for count distinct
Data blending limitation with COUNTD
Custom Total
Custom Grand Total
Another Way of Custom Grand Total
Dynamic parameter
Summary
4. Sort and Filter
Different types of sorting
Sort by calculated field
Different types of filters
Data source filter
Context filter
Traditional filter
Filter order
Filtering by calculated fields
Top N Rank
Top and bottom percentage
Filter without losing context
Filter with self-blending
Filter, group and set
Cascading filter
Dynamic set and filter
Summary
5. Formatting
Tooltip
Custom logo in a tooltip
Chart in a tooltip
Formatting individual measure
Colour code individual measure
Fill cell with different color
Date formatting
Time range
Reference line
Reference line with 45 degree
Sheet selection
Dashboard actions
Action on blended field
Exclude filter action
Tips for color blind
Summary
6. Visualization
Custom shape
Bar and line charts
Treemap bar chart
Stacked bar chart issue and workaround
Scatterplot
Waffle chart
Jitter chart
Circle chart
Network graph
Calendar heat map
Multiple small maps
Cohort analysis
Visualize survey data
Qualtrics web data connector
Analyze different types of survey questions
Summary
7. Dashboard
The zen of dashboard design
The five-second test of a dashboard
Reviewing a dashboard
Dashboard navigation
Embedding YouTube videos
Hiding information on a Tableau dashboard
Summary
8. Performance
Auto update
Filter
Calculation
Data extract
Blending and Join
Data source
Visualization
Dashboard
Summary
9. Permission
Permission hierarchy
Sites
Projects
Groups
Users
Workbooks and data sources
Inherit permissions in permission hierarchy
Best practices
Create a group for admins
Brainstorm security model
Inheriting permissions
Start simple
Avoid custom permissions
Regular review
Summary
10. New features in Tableau 10
More data connections
Cross data set filter
Geo group
Cross database join
Workbook formatting
Device specific design
Summary

Tableau 10.0 Best Practices

Tableau 10.0 Best Practices

Copyright © 2016 Packt Publishing

All rights reserved. No part of this book may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, without the prior written permission of the publisher, except in the case of brief quotations embedded in critical articles or reviews.

Every effort has been made in the preparation of this book to ensure the accuracy of the information presented. However, the information contained in this book is sold without warranty, either express or implied. Neither the author, nor Packt Publishing, and its dealers and distributors will be held liable for any damages caused or alleged to be caused directly or indirectly by this book.

Packt Publishing has endeavored to provide trademark information about all of the companies and products mentioned in this book by the appropriate use of capitals. However, Packt Publishing cannot guarantee the accuracy of this information.

First published: December 2016

Production reference: 1091216

Published by Packt Publishing Ltd.

Livery Place

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B3 2PB, UK.

ISBN 978-1-78646-009-7

www.packtpub.com

Credits

Author

Jenny Zhang

Copy Editor

Manisha Sinha

Reviewers

Ravi Ratanlal Mistry

Sneha Vijay

Project Coordinator

Nidhi Joshi 

Commissioning Editor

Veena Pagare

Proofreader

Safis Editing

Acquisition Editor

Vinay Argekar 

Indexer

Mariammal Chettiyar 

Content Development Editor

Rahul Popat

Graphics

Disha Haria

Technical Editor

Danish Shaikh

Production Coordinator

Nilesh Mohite

About the Author

Jenny Zhang is a technology professional with 6+ years' experience of data and analytics and currently working at JW Plater as Business Analytics Manager.  She is a data strategist and technologist, Tableau and Alteryx community advocate, blogger. She had a series of blog posts about Tableau best practices at http://jennyxiaozhang.com/tag/tableau/.

Jenny is also passion about Big data. She had a series of blog posts about Big Data, NoSQL, Spark, Hadoop, and Yarn at http://jennyxiaozhang.com/category/big-data/.

Personal Site: www.jennyxiaozhang.com

LinkedIn: www.linkedin.com/in/jennyxiaozhang

I would like to thank you all the people who helped me with this book. Thank you all those who read, offered comments and helped in the editing and design. I would like to show special gratitude to Siddhesh Salvi, Vinay Argekar, Milton Dsouza from Packt publishing for enabling me to publish this book.

About the Reviewers

Ravi Ratanlal Mistry is an avid technology enthusiast and loves learning new concepts as well as teaching others. He holds a bachelor's degree in Information Technology and is a self-taught programmer.

I would like to thank my family and friends for their ongoing support, especially my mother for always believing in me.

Sneha Vijay has a well-rounded consulting background in domains of Data and Analytics with specialization in Tableau. Having over 4 years of experience and successful track record in Consulting, Analytics, Building sophisticated reporting technologies, Data Mining and Tableau visualizations, she provide users with the ability to examine information and uncover hidden trends and anomalies. Currently, Sneha works at Deloitte US Consulting based out of Gurgaon, India. Sneha's passions are spending time with his family, swimming and enjoying music to the fullest.

She has previously reviewed Tableau 10 Business Intelligence Cookbook with Packt Publishing.

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Preface

Introduction

Tableau 10.0 Best Practices will give you the useful tips from Tableau masters learned from years of experience working with Tableau. The book will show you the exact steps required to solve complex real-life problems. Whether it is data blending or complex calculations, you can solve your problem with ease and confidence; no more searching for help doc or waiting for support. This book will help you make the most of Tableau and become a Tableau expert.

What this book covers 

Chapter 1, Data Extraction , covers tips, tricks, best practices on create, upload, manage, refresh Tableau data extracts. This is the first important step to make your data available for analytics in Tableau.

Chapter 2, Data Blending, covers tips, tricks, and best Practices on how to blend different data together using data blending in Tableau, such as how to differentiate primary and secondary data sources, what the difference between data blending and join is, and when to use which.

Chapter 3, Calculation/Parameter, covers advanced use cases of calculation and parameter. For example, how to use Table Calculations and LOD calculations to solve complex business analytics problems, how to use Dynamic Parameters to bring flexibility and interactivity to end user in your visualizations.

Chapter 4, Sort and Filter, covers advanced use cases of sort and filter. We will learn different types of sort and filter, how to sort/filter by calculated fields, differences among filter, group, and set, and how to use cascading filter and dynamic set/filter.

Chapter 5, Formatting, covers advanced tips and tricks on dashboard formatting. You will learn how to format tooltips to tell compelling stories, how to format individual measure, such as Excel, how to format date and create reference lines, and how to use dashboard actions.

Chapter 6, Visualization, covers tips, tricks, and best Practices on how to create different types of visualizations, such as stacked bar charts, scatterplot, waffle chart, jitter chart, circle chart, Network Graph, Calendar heat-map, multiple small maps.

Chapter 7, Dashboard, covers tips on how to create advanced dashboards following the Zen of dashboard design. We will learn how to do a five-second test of your dashboard, how to navigate between dashboards, how to embed YouTube videos in your dashboard, and so on.

Chapter 8, Performance, covers tips, tricks, and best Practices on improving performance. For example, how to optimize your calculations and data extract, how to make the best use of blending and join.

Chapter 9, Permission, covers tips, tricks, and best Practices on setting permissions. You will learn the permission hierarchy in Tableau, how the permission is inherited, and the best practices of setting permissions for your organization.

Chapter 10, New features in Tableau 10, covers  new features available in Tableau Desktop 10. You will learn about more data connections available in Tableau 10, how to do cross-data set filter, cross-database join, geo grouping, how to format an entire workbook, and how to design device-specific dashboards.

What you need for this book 

Tableau Desktop 10Tableau Online/Tableau Server

Who this book is for 

You’ll gain the most from this book if you have a basic to medium understanding of the various features available in Tableau: knowing how to use Tableau to connect to different data sources and create a variety of visualizations to analyze your data. This book will help you become a master in using Tableau. You'll find this book useful if you spend a lot of time conducting data analysis and creating reports with Tableau.

Conventions 

In this book, you will find a number of text styles that distinguish between different kinds of information. Here are some examples of these styles and an explanation of their meaning.

Functions are shown in capital letters. Functions used in calculation, appear in the text like this: “Ordinal calculations such as INDEX(), FIRST(), LAST(), SIZE(), LOOKUP(), and RANK()”.

Reader feedback

Feedback from our readers is always welcome. Let us know what you think about this book—what you liked or disliked. Reader feedback is important for us as it helps us develop titles that you will really get the most out of.

To send us general feedback, simply e-mail [email protected], and mention the book's title in the subject of your message.

If there is a topic that you have expertise in and you are interested in either writing or contributing to a book, see our author guide at www.packtpub.com/authors.

Customer support 

Now that you are the proud owner of a Packt book, we have a number of things to help you to get the most from your purchase.

Downloading the example datasets

You can download the example dataset files for this book from your account at http://www.packtpub.com. If you purchased this book elsewhere, you can visit http://www.packtpub.com/support and register to have the files e-mailed directly to you.

You can download the dataset files by following these steps:

Log in or register to our website using your e-mail address and password.Hover the mouse pointer on the SUPPORT tab at the top.Click on Code Downloads & Errata.Enter the name of the book in the Search box.Select the book for which you're looking to download the code files.Choose from the drop-down menu where you purchased this book from.Click on Code Download.

Once the file is downloaded, please make sure that you unzip or extract the folder using the latest version of:

WinRAR / 7-Zip for WindowsZipeg / iZip / UnRarX for Mac7-Zip / PeaZip for Linux

The datasets for the book is also hosted on GitHub at https://github.com/PacktPublishing/Tableau-10-Best-Practices. We also have other datasets and code bundles from our rich catalog of books and videos available at https://github.com/PacktPublishing/. Check them out!

Errata

Although we have taken every care to ensure the accuracy of our content, mistakes do happen. If you find a mistake in one of our books—maybe a mistake in the text or the code—we would be grateful if you could report this to us. By doing so, you can save other readers from frustration and help us improve subsequent versions of this book. If you find any errata, please report them by visiting http://www.packtpub.com/submit-errata, selecting your book, clicking on the Errata Submission Form link, and entering the details of your errata. Once your errata are verified, your submission will be accepted and the errata will be uploaded to our website or added to any list of existing errata under the Errata section of that title.

To view the previously submitted errata, go to https://www.packtpub.com/books/content/support and enter the name of the book in the search field. The required information will appear under the Errata section.

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Piracy of copyrighted material on the Internet is an ongoing problem across all media. At Packt, we take the protection of our copyright and licenses very seriously. If you come across any illegal copies of our works in any form on the Internet, please provide us with the location address or website name immediately so that we can pursue a remedy.

Please contact us at [email protected] with a link to the suspected pirated material.

We appreciate your help in protecting our authors and our ability to bring you valuable content.

Questions

If you have a problem with any aspect of this book, you can contact us at [email protected], and we will do our best to address the problem.

Chapter 1.  Data Extraction

A lot of enterprises today use Tableau to extract data from a variety of data sources. Data extraction is the first and an important step to make your data available to analytics in Tableau.

In this chapter, we will cover the following:

Different ways of creating Tableau data extractsTechnical details of how a Tableau data extracts worksCreating extracts with a large volume of data efficientlyUploading and managing Tableau data extract in Tableau onlineRefreshing Tableau data extractsUsing the Tableau web connector to create data extracts

Different ways of creating Tableau data extracts

Tableau provides a few ways to create extracts.

Direct connect to original data sources

Creating an extract by connecting to the original data source (Databases/Salesforce/Google Analytics, and so on) will maintain the connection to the original data source. You can right-click on the extract to edit it and then refresh it from the original data source.

Duplicate of an extract

If you create a duplicate of an extract by right-clicking on the data extract and selecting Duplicate, it will create a new .tde file and still maintain the connection to the original data source. If you refresh the duplicated data extract, it will not refresh the original data extract that you created the duplicate from. I will show you with the following example:

I have a data extract created by connecting to salesforce and pulling the user table. I am duplicating the data extract by right-clicking on it and selecting Duplicate, as shown in the following screenshot:After duplicating the data extract, you will see that another data extract is created:The refresh time for my original data extract is as follows:Then I refresh the duplicated data extract. The refresh time for my duplicated data extract is as follows:But when you check the refresh time for the original data extract, it is the same as before, as shown here:If you look at the data extract files, you can see that Tableau is creating another file for the duplicate:

Connecting to a Tableau extract file

If you create a data extract by connecting to a Tableau extract file (.tde), you will not have that connection to the original data source that the extract is created from since you are just connecting to a local .tde file. You cannot edit or refresh the data from the original data source. Duplicating this extract by connecting to the local .tde file will not create a new .tde file. The duplication will still point to the same local .tde file.

You can right-click and select Extract Data to create an extract out of an extract. But we do not normally do that.

Technical details of how a Tableau data extract works