Teach Yourself VISUALLY WordPress E-Book

George Plumley

• Herausgeber: John Wiley & Sons
• Kategorie: Wissenschaft und neue Technologien
• Sprache: Englisch

Seitenzahl: 324

Veröffentlichungsjahr: 2015

Beschreibung

Clear the "blog fog" with this complete visual guide to the WordPress platform

Teach Yourself VISUALLY WordPress, 3rd Edition introduces you to the exciting possibilities of one of the world's most popular blogging platforms, and shows you how to build your blog from idea to execution. This edition has been updated to reflect the changes and new features of WordPress, and includes coverage of mobile blogging solutions that allow you to post on the go. Richly illustrated with screenshots and examples from the author's own WordPress blogs, this highly visual guide walks you through the setup and creation process step by step, and offers expert tips and tricks every step of the way. From installing WordPress and choosing a theme to custom site editing and self-hosting, this book provides the answers you need and helps you get organized and published quickly.

This is your essential guide to getting the most out of WordPress, from basic setup to advanced mobile features.

• Customize your site with plug-ins, themes, and personalized editing
• Blog whenever, wherever, with mobile blogging solutions
• Buy your domain, choose a hosting service, and set up the admin stuff
• Learn the best practices that result in engaging, dynamic websites

Whether you're promoting a business, building a personal brand, or just have something to say, this is your no-nonsense guide to building your blog.

Leseprobe

Teach Yourself VISUALLY™ WordPress® 3rd Edition

Published byJohn Wiley & Sons, Inc.10475 Crosspoint BoulevardIndianapolis, IN 46256

www.wiley.com

Published simultaneously in Canada

Copyright © 2015 by John Wiley & Sons, Inc., Indianapolis, Indiana

No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning or otherwise, except as permitted under Sections 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, 222 Rosewood Drive, Danvers, MA 01923, 978-750-8400, fax [phone]. Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, 201-748-6011, fax [phone], or online at www.wiley.com/go/permissions.

Wiley publishes in a variety of print and electronic formats and by print-on-demand. Some material included with standard print versions of this book may not be included in e-books or in print-on-demand. If this book refers to media such as a CD or DVD that is not included in the version you purchased, you may download this material at http://booksupport.wiley.com. For more information about Wiley products, visit www.wiley.com.

The Library of Congress Control Number is available from the publisher.

ISBN: 978-1-119-04775-9 (pbk); ISBN: 978-1-119-04765-0 (ebk); ISBN: 978-1-119-04784-1 (ebk)

Trademark Acknowledgments

Wiley, Visual, the Visual logo, Teach Yourself VISUALLY, Read Less - Learn More, and related trade dress are trademarks or registered trademarks of John Wiley & Sons, Inc., and/or its affiliates. WordPress is a registered trademark of WordPress Foundation Corporation. All other trademarks are the property of their respective owners. John Wiley & Sons, Inc., is not associated with any product or vendor mentioned in this book.

LIMIT OF LIABILITY/DISCLAIMER OF WARRANTY: THE PUBLISHER AND THE AUTHOR MAKE NO REPRESENTATIONS OR WARRANTIES WITH RESPECT TO THE ACCURACY OR COMPLETENESS OF THE CONTENTS OF THIS WORK AND SPECIFICALLY DISCLAIM ALL WARRANTIES, INCLUDING WITHOUT LIMITATION WARRANTIES OF FITNESS FOR A PARTICULAR PURPOSE. NO WARRANTY MAY BE CREATED OR EXTENDED BY SALES OR PROMOTIONAL MATERIALS. THE ADVICE AND STRATEGIES CONTAINED HEREIN MAY NOT BE SUITABLE FOR EVERY SITUATION. THIS WORK IS SOLD WITH THE UNDERSTANDING THAT THE PUBLISHER IS NOT ENGAGED IN RENDERING LEGAL, ACCOUNTING, OR OTHER PROFESSIONAL SERVICES. IF PROFESSIONAL ASSISTANCE IS REQUIRED, THE SERVICES OF A COMPETENT PROFESSIONAL PERSON SHOULD BE SOUGHT. NEITHER THE PUBLISHER NOR THE AUTHOR SHALL BE LIABLE FOR DAMAGES ARISING HEREFROM. THE FACT THAT AN ORGANIZATION OR WEBSITE IS REFERRED TO IN THIS WORK AS A CITATION AND/OR A POTENTIAL SOURCE OF FURTHER INFORMATION DOES NOT MEAN THAT THE AUTHOR OR THE PUBLISHER ENDORSES THE INFORMATION THE ORGANIZATION OR WEBSITE MAY PROVIDE OR RECOMMENDATIONS IT MAY MAKE. FURTHER, READERS SHOULD BE AWARE THAT INTERNET WEBSITES LISTED IN THIS WORK MAY HAVE CHANGED OR DISAPPEARED BETWEEN WHEN THIS WORK WAS WRITTEN AND WHEN IT IS READ.

FOR PURPOSES OF ILLUSTRATING THE CONCEPTS AND TECHNIQUES DESCRIBED IN THIS BOOK, THE AUTHOR HAS CREATED VARIOUS NAMES, COMPANY NAMES, MAILING, E-MAIL AND INTERNET ADDRESSES, PHONE AND FAX NUMBERS, AND SIMILAR INFORMATION, ALL OF WHICH ARE FICTITIOUS. ANY RESEMBLANCE OF THESE FICTITIOUS NAMES, ADDRESSES, PHONE AND FAX NUMBERS, AND SIMILAR INFORMATION TO ANY ACTUAL PERSON, COMPANY, AND/OR ORGANIZATION IS UNINTENTIONAL AND PURELY COINCIDENTAL.

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Credits

Acquisitions EditorAaron Black

Project EditorSarah Hellert

Technical EditorDonna L. Baker

Copy EditorScott Tullis

Project CoordinatorSuresh Srinivasan

Manager, Content Development & AssemblyMary Beth Wakefield

Vice President, Professional Technology StrategyBarry Pruett

About the Author

George Plumley has been building websites for over 20 years, working exclusively with WordPress since 2007. He is the author of several books and video courses on WordPress, as well as running the help site SeeHowSupport.com where he does site makeovers and group coaching for clients. When he isn’t in front of a screen, he enjoys hiking Canada’s west coast.

Author’s Acknowledgments

I want to thank my wife, Kim, and daughters Grace and Ella, for being patient, once more, with a somewhat absentee and absent-minded husband and father; my sister Patricia, and my in-laws, Gord and Carole, for their unwavering support; at Wiley, acquisitions editor Aaron Black, project editor Sarah Hellert, copy editor Scott Tullis, and technical editor Donna Baker were so helpful bringing me up to speed and then so patient when schedules were bent; my agent, Carole Jelen, who finds me wonderful projects like this; my clients and students over the years, who have helped me hone explanations and discover new ones; and finally, to the tens of thousands of active WordPress users who share their knowledge, produce amazing software, and have a lot of fun doing it.

How to Use This Book

Who This Book Is For

This book is for the reader who has never used this particular technology or software application. It is also for readers who want to expand their knowledge.

The Conventions in This Book

Steps

This book uses a step-by-step format to guide you easily through each task. Numbered steps are actions you must do; bulleted steps clarify a point, step, or optional feature; and indented steps give you the result.

Notes

Notes give additional information — special conditions that may occur during an operation, a situation that you want to avoid, or a cross reference to a related area of the book.

Icons and Buttons

Icons and buttons show you exactly what you need to click to perform a step.

Tips

Tips offer additional information, including warnings and shortcuts.

Bold

Bold type shows command names, options, and text or numbers you must type.

Italics

Italic type introduces and defines a new term.

Teach Yourself VISUALLY™ WordPress®

Table of Contents

Cover

Chapter 1: Introducing WordPress

Choose a Version of WordPress

Choose a Site Topic

Understand WordPress and Website Terms

Plan Your Site’s Content

Research Site Titles

Buy a Domain Name

Chapter 2: Setting Up Your WordPress.com Site

Sign Up with WordPress.com

Set Up Your New Site

View Your New Site

Get to Know Your Site’s Dashboard

Understand the WordPress.com Toolbar

Select Your General Settings

Choose Your Personal Settings

Create Your Public Profile

Consider Premium Features

Chapter 3: Setting Up Your WordPress.org Site

Choose a Host for Your Site

Install WordPress via Your Host’s Auto-Installer

Get an FTP Application for Manual Installation

Download WordPress Software

Set Up the MySQL Database

Upload the WordPress Files

Complete the Configuration and Installation

Troubleshoot Installation Errors

Log In to Your Site’s Administrative Area

View Your New Site

Know the Administrative Screen

Get to Know the Dashboard

Get to Know the Toolbar

Check Your General Settings

Select Your Profile Settings

Choose a Theme

Install Your New Theme

Chapter 4: Knowing Your Administration Tools

Customize Admin Screens

Review the Writing Settings

Set Up to Post by Email

Choose the Discussion Settings

Learn about Site Visibility Settings

Select Your Site Visibility Settings

Set the Permalinks Structure

Consider Other Settings

Chapter 5: Creating Written Content

Get to Know the Add New Post Screen

Introducing the Visual Mode Button Bar

Introducing the Text Mode Button Bar

Try the Alternative Post Screen at WordPress.com

Write and Publish Your First Post

Add Styling and Formatting to Your Text

Add Text Hyperlinks to Your Content

Use Distraction-Free Writing Mode

Publish from Your Mobile Device

Create Post Teasers

Write and Publish a Page

Restore an Earlier Version of Posts or Pages

Import Posts from Existing Sites

Chapter 6: Creating Visual and Audio Content

Think Visually about Content

Prepare Images for Uploading

Upload and Insert an Image to a Post

Work with Images in the Content Editor

Upload Images to the Media Library

Edit Images in WordPress

Understand Featured Images

Add a Featured Image

Insert an Image Gallery

Edit an Image Gallery

Embed YouTube (and Other) Videos

Upload and Insert Video to a Post

Upload and Insert Audio to a Post

Chapter 7: Organizing and Managing Your Site Content

Understand Categories and Tags

Add New Categories

Manage Categories

Add New Tags

Manage Tags

Convert Categories and Tags

Find Posts and Pages

Quick Edit Posts and Pages

Bulk Edit Posts and Pages

Chapter 8: Using Widgets and Menus

Understand Widgets and Widget Areas

Get to Know the Widgets Screens

Choose and Add Widgets

Rearrange and Remove Widgets

Manage Widgets from the Customizer

Understand Menus and Menu Locations

Get to Know the Menus Screen

Create a Menu

Reorder Menu Items

Assign a Menu Location

Edit and Delete Menu Items

Add a Custom Menu

Chapter 9: Tweaking Your Theme

Understand Options for Tweaking Your Theme

Get to Know the Theme Customizer

Add a Logo

Add a Header Image

Change Color Scheme

Change Background Color

Change Text Color

Add a Background Image

Get to Know Theme Options

Use Post Formats

Use Page Templates

Make Your Site Mobile Friendly

Understand CSS

Experiment with Your Site’s CSS

Modify Your Site’s CSS

Understand Child Themes

Chapter 10: Adding Functionality with Plugins

Understand Plugins

Find Plugins

Choose Plugins Wisely

Install and Activate Plugins

Deactivate and Delete Plugins

Add a Contact Form

Control the Display of Widgets

Use the Jetpack Plugin

Consider These Admin Plugins

Consider These Content Plugins

Chapter 11: Making Your Site Social

Understand How to Make a Site Social

Let Visitors Share Your Content

Add Follow Buttons

Display Social Feeds

Publicize Posts on Social Media

Understand Mailing Lists

Offer Email Subscriptions

Add a Mailing List Manager

Understand Comments

Choose Comment Settings

Moderate Comments

Edit Comments

Deal with Comment Spam

Display Testimonials

Chapter 12: Managing Your WordPress Site

Change What Your Front Page Displays

Use a Page Builder Plugin

Edit Content for Search Engines

Use an SEO Plugin

Track Site Statistics

Understand Site Statistics

Understand User Roles and Capabilities

Add New Users

Chapter 13: Maintaining Your WordPress Site

Understand WordPress Backups

Back Up at WordPress.com

Use Server Backup Tools

Use a Backup Plugin

Understand Updates

Update WordPress Manually

Update Themes

Update Plugins

Check for Broken Links

Keep WordPress Secure

Force Strong Passwords

Limit Login Attempts

Troubleshoot WordPress

Find Support at WordPress.org

Find Support at WordPress.com

Discover More Support Options

End User License Agreement

Guide

Cover

Table of Contents

Chapter 1: Begin Reading

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CHAPTER 1

Introducing WordPress

WordPress is the world’s most popular content management system for websites. Not only is it easy to set up and use, but its flexibility and expandability make it a powerful tool for virtually any small business or personal website.

Choose a Version of WordPress

Choose a Site Topic

Understand WordPress and Website Terms

Plan Your Site’s Content

Research Site Titles

Buy a Domain Name

Choose a Version of WordPress

WordPress comes in two versions: a fully managed and hosted version at , and a self-hosted, self-managed version you can download at . Which version is best for you depends on your current and future needs, so it is important to understand the goals and requirements of your website.