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- Herausgeber: GABAL Verlag
- Kategorie: Fachliteratur
- Serie: Dein Business
- Sprache: Englisch
- Veröffentlichungsjahr: 2021
There's more inside than you might think! The true levers for business success 90 percent of companies in Germany never exceed one million euros in annual sales. That means 9 out of 10 entrepreneurs toil away for meager profits. Philip Semmelroth shows that there is another way. With the business strategies he developed, his company broke the million mark. At the same time, he organized the day-to-day business so that it largely ran without him. In this short guide, he reveals how it works: more profit and less stress! If you want to know even more about how to keep your business permanently in the profit zone, also read his book 55 Business-Turbos für KMU.
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Philip Semmelroth
The Simple Path to More Profit The 3P System
Success Strategies for the Self-Employed and Entrepreneurs
People – Process – Presentation
Translated from German by Bernadette Geyer
First published in German language as “Einfach mehr Profit: Das 3P-System. Erfolgsstrategien für Selbstständige und Unternehmer. People – Process – Presentation”.
© 2021 by GABAL Verlag GmbH
External links were checked up to the time this book went to press. The publisher has no control over any changes that may occur at a later date. Any liability on the part of the publisher is therefore limited.
Bibliographic information for the German National Library
The German National Library lists this publication in the German National Bibliography; detailed bibliographic data is available on the internet at http://dnb.d-nb.de.
eISBN 978-3-96740-086-1
In collaboration with Dr. Petra Begemann, Bücher für Wirtschaft + Management
(Books for Business + Management) | www.petrabegemann.de
Editing (German): Dr. Michael Madel, Ruppichteroth
Cover Design: totalitalic (Thierry Wijnberg), Berlin / Amsterdam
Cover Image: Roberto Sorin / Shutterstock
Pictograms: Christian Sechelmann
Author Photos: Dominik Pfau
Typesetting and Layout: Das Herstellungsbüro, Hamburg |
www.buch-herstellungsbuero.de
Copyright © 2021 GABAL Verlag GmbH, Offenbach
All rights reserved. Reproduction, including excerpts, only with the written permission of the publisher.
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Contents
The AUTHOR: Who is Philip Semmelroth?
True entrepreneurs focus on their strategic tasks
The GOAL: Increase profits, create systems, delight customers
The decisive factor is to focus on the measures that have the greatest leverage effect
The SYSTEM: 3P – People, Process, Presentation
People: Self-confident team members achieve better results
Process: Efficient processes and standards increase the output
Presentation: A convincing presentation increases sales
The CONCLUSION: Create a sales-focused business!
Who sells, wins
About the Author
The Author
Who is Philip Semmelroth?
True entrepreneurs focus on their strategic tasks
The short answer to this opening question is: I am one of you, at least if you run a small or medium-sized business, or if you promote yourself in the marketplace as a solo, self-employed person. I founded an IT company when I was 18, before I graduated from high school. After more than 20 years of successful entrepreneurship, at the age of 40, I sold this company at a sizable profit. Since then, as a sales professional and management consultant, I have focused on making other entrepreneurs (even) more successful through my coachings, trainings, and lectures – always with a direct value. I am a man of experience and an expert in business success. In my 23 years as an entrepreneur, I have learned an enormous amount about leadership, motivation, systematization, sales and marketing. And if I look at my bank account, I would say many of my ideas have worked.
Proven strategies instead of textbook knowledge
And now for the more detailed answer: When I started my business, I had no experience, no concrete role model, no coach and not much more than a few positive experiences with acquaintances of my parents. Since the age of 14, I have been intensely involved with computers and soon learned that I could sell my know-how at respectable prices. At least I was easily speeding past the previous top earners in my class, who were working in the beverage shops or delivering magazines. Private customers were soon joined by smaller companies. Having just turned 18, I skipped school for one day to register my company. Even during my time in the Bundeswehr, during my studies for my undergraduate business degree, and during my MBA studies in the USA, I kept my company going by working evening or night shifts and through establishing cooperative agreements. I was forced to focus on the essentials and to establish efficient routines – otherwise, it wouldn’t have worked. Winning over customers was easy for me. And after successfully completing two degrees (a concession to my worried parents), my business grew steadily, and I hired its first employees. Since then, I have also looked at my company as a laboratory, an experimental field with the goal of building the most efficient and profitable company possible. None of what you will read below, or in my book 55 Business-Turbos für KMU (published by Gabal Verlag in Germany) is textbook knowledge. I have tested everything in practice and improved it continuously. My tips work. Therefore, you can proceed directly into implementation, skipping over your doubts, and achieve the same or even better results faster.
