Building an Authentic Leadership Image E-Book

Corey Criswell

• Herausgeber: John Wiley & Sons
• Kategorie: Fachliteratur
• Serie: J-B CCL (Center for Creative Leadership)
• Sprache: Englisch

Seitenzahl: 28

Veröffentlichungsjahr: 2011

Beschreibung

Your image can be either an asset or a liability for you as a leader. Image building is neither superficial nor unimportant. It's not about creating a false image, but recognizing genuine aspects of yourself that should be coming across to other people-but aren't. Crafting your image requires you to gain a clear picture of the image people are currently perceiving, decide what image you would like to portray, and develop the skills to close the gap.

Leseprobe

Table of Contents

A Leader’s Image

Why Manage Image?

Assessing Your Image

Choosing Your Image

Closing the Gap

Practicing Your Image

Suggested Readings

Background

Key Point Summary

Ideas Into Action Guidebooks

Aimed at managers and executives who are concerned with their own and others' development, each guidebook in this series gives specific advice on how to complete a developmental task or solve a leadership problem.

LEAD CONTRIBUTORSCorey CriswellDavid CampbellCONTRIBUTORSVidula Bal, Al Calarco,Craig Chappelow, Sara King,Laura Quinn, Cresencio Torres,Ellen Van VelsorDIRECTOR OF PUBLICATIONSMartin WilcoxEDITORPeter SciscoASSOCIATE EDITORKaren LewisWRITERRebecca GarauDESIGN AND LAYOUTJoanne FergusonCONTRIBUTING ARTISTSLaura J. Gibson,Chris Wilson, 29 & Company

Copyright ©2008 Center for Creative Leadership.

All Rights Reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted, in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior written permission of the publisher.

CCL No. 436

ISBN No: 978-1-60491-003-2

Center for Creative LeadershipPost Office Box 26300Greensboro, North Carolina 27438-6300336-288-7210www.ccl.org/publicationspfeiffer.com/go/cclguidebooks

The Ideas Into Action Guidebook Series

This series of guidebooks draws on the practical knowledge that the Center for Creative Leadership (CCL®) has generated, since its inception in 1970, through its research and educational activity conducted in partnership with hundreds of thousands of managers and executives. Much of this knowledge is shared—in a way that is distinct from the typical university department, professional association, or consultancy. CCL is not simply a collection of individual experts, although the individual credentials of its staff are impressive; rather it is a community, with its members holding certain principles in common and working together to understand and generate practical responses to today’s leadership and organizational challenges.

The purpose of the series is to provide managers with specific advice on how to complete a developmental task or solve a leadership challenge. In doing that, the series carries out CCL’s mission to advance the understanding, practice, and development of leadership for the benefit of society worldwide. We think you will find the Ideas Into Action Guidebooks an important addition to your leadership toolkit.

Executive Brief

Many leaders assume that image building is superficial and therefore unimportant, but you can benefit from knowing how you come across to others and making improvements if necessary. This doesn't mean creating a false image. The idea is to recognize genuine aspects of yourself that should be coming across to other people—but aren't. Crafting your image requires you to gain a clear picture of the image people are currently perceiving, decide what image you would like to portray, develop the skills to close the gap, and practice. It takes skill and practice to be comfortable in your leadership role and to have an image to match.

A Leader’s Image

Your image is the concept that others form about you as a result of the impressions you make on them. Your effectiveness as a leader is tied to your image. Your ability to project a leadership presence in the eyes of employees, customers, other important constituencies, and the general public is closely related to your ability to do your job well. Your image, then, can be either an asset or a liability as you engage in the tasks and roles of leadership.