Table of Contents
Essentials Series
Title Page
Copyright Page
Dedication
Foreword
Preface
General Overview
About the Web Site
Acknowledgements
PART 1 - Background
CHAPTER 1 - Human Nature and Unethical Behavior in Organizations
Daily Occurrence of Ethical Dilemmas
Competitive Advantages of Ethical Organizations
Managing Morally Imperfect People
What is the Extent of Unethical Behaviors at Work?
What Types of Organizations and Operational Areas Have Ethical Problems?
Why Do Good People Behave Unethically?
What are the Costs of Unethical Behaviors?
What is Human Nature?
Summary
Notes
CHAPTER 2 - The Ethical Foundation of Capitalism and the Optimal Ethics ...
Adam Smith’s Capitalism and Business Ethics
Federal Sentencing Guidelines
The Optimal Ethics Systems Model
Summary
Note
PART 2 - Getting Everyone on Board
CHAPTER 3 - Hiring Ethical People
The Five-Step Ethics Job Screen Process
Summary
Notes
CHAPTER 4 - Codes of Ethics and Codes of Conduct
Difference Between a Code of Ethics and a Code of Conduct
Importance of Code Expectations and Awareness
Prevalence of Codes of Ethics and Conduct
Code of Ethics Content
Code of Conduct Content
Effective Codes
Annual Code of Ethics Assessment
Summary
Notes
CHAPTER 5 - Ethical Decision-Making Framework
Rotary International’s Four-Way Test
Raytheon’s Ethics Quick Test
The Ethics Decision-Making Framework
The Five Ethical Theories
Persuading Others
Ten “Ethical Hazard Approaching” Signs
Summary
Notes
CHAPTER 6 - Ethics Training
Extent of Ethics Training
Who to Train
Web-Based Ethics Training
Facilitating an Ethics Discussion
Ethics Training Options
Assessing the Ethics Training Workshops
Summary
Notes
CHAPTER 7 - Respecting Employee Diversity
Competitive Advantages of Diversity Management
Four Layers of Diversity
Implementing a Diversity Initiative
Best Operational Practices for Managing Diversity
Diversity Training Problems and Solutions
Diversity Discussion Guidelines
Diversity Training Exercises
Summary
Notes
PART 3 - Daily Internal Operations
CHAPTER 8 - Ethics Reporting Systems
Undesirable Employee Reactions to Ethical Issues
Ethics & Compliance Officer (ECO)
Ombudsman
Assist Lines
Whistleblowing
Summary
Notes
CHAPTER 9 - Ethical Leadership, Work Goals, and Performance Appraisals
Managers as Ethical Role Models
Great Place to Work Dimensions
Virtues and Leadership Practices
Work Goals
Performance Appraisals
Collection and Evaluation Issues
Performance Appraisal Feedback
Disciplining Work Rule Violations
Forgiveness
Summary
Notes
CHAPTER 10 - Empowering Ethical Employees
Go-Getters, Fence-Sitters, and Adversarials
Effective Teams
Systematic Team Problem-Solving Process
Connecting Employees to the Mission—Appreciative Inquiry
Daily Performance Reflections
Scanlon-Type Gainsharing Plans
Open Book Management
Profit Sharing
Stock Options
Employee Stock Option Plans (ESOPs)
Cooperatives
Summary
Notes
PART 4 - Being a Good Citizen
CHAPTER 11 - Environmental Management
Competitive Advantages of Being Eco-Friendly
Managing the Environmental Change Process
Environmental Management System (EMS)
Environmental Risk Assessment
The Natural Step (TNS) Framework and Cost Reductions
Product Packaging and Design
Green Buildings
Environmental Performance Indicators
Sustainability Reporting
Summary
Notes
CHAPTER 12 - Community Outreach and Respect
Business Case for Community Involvement
What to Give
Giving to Whom?
Team Building and Project Management Training Opportunities
Community Involvement Management Process
Community Reputation Assessment
Social Performance Reporting
Summary
Notes
Index
Essentials Series
The Essentials Series was created for busy business advisory and corporate professionals. The books in this series were designed so that these busy professionals can quickly acquire knowledge and skills in core business areas.
Each book provides need-to-have fundamentals for those professionals who must:
• Get up to speed quickly, because they have been promoted to a new position or have broadened their responsibility scope
• Manage a new functional area
• Brush up on new developments in their area of responsibility
• Add more value to their company or clients
Other books in this series include:
Essentials of Accounts Payable, Mary S. Schaeffer
Essentials of Balanced Scorecard, Mohan Nair
Essentials of Capacity Management, Reginald Tomas Yu-Lee
Essentials of Capital Budgeting, James Sagner
Essentials of Cash Flow, H.A. Schaeffer, Jr.
Essentials of Corporate Fraud, Tracy L. Coenen
Essentials of Corporate Performance Measurement, George T. Friedlob, Lydia L.F. Schleifer, and Franklin J. Plewa, Jr.
Essentials of Cost Management, Joe and Catherine Stenzel
Essentials of Credit, Collections, and Accounts Receivable, Mary S. Schaeffer
Essentials of CRM: A Guide to Customer Relationship Management, Bryan Bergeron
Essentials of Financial Analysis, George T. Friedlob and Lydia L. F. Schleifer
Essentials of Financial Risk Management, Karen A. Horcher
Essentials of Foreign Exchange Trading, James Chen
Essentials of Intellectual Property, Paul J. Lerner and Alexander I. Poltorak
Essentials of Knowledge Management, Bryan Bergeron
Essentials of Patents, Andy Gibbs and Bob DeMatteis
Essentials of Payroll Management and Accounting, Steven M. Bragg
Essentials of Sarbanes-Oxley, Sanjay Anand
Essentials of Shared Services, Bryan Bergeron
Essentials of Supply Chain Management, Michael Hugos
Essentials of Trademarks and Unfair Competition, Dana Shilling
Essentials of Treasury, Karen A. Horcher
Essentials of Managing Corporate Cash, Michele Allman-Ward and James Sagner
Essentials of XBRL, Bryan Bergeron
For more information on any of the above titles, please visit www.wiley.com.
This book is printed on acid-free paper.
Copyright © 2009 by Denis Collins. All rights reserved.
Published by John Wiley & Sons, Inc., Hoboken, New Jersey.
Published simultaneously in Canada.
No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Section 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, Inc., 222 Rosewood Drive, Danvers, MA 01923, 978-750-8400, fax 978- 646-8600, or on the Web at www.copyright.com. Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, 201-748-6011, fax 201-748-6008, or online at www.wiley.com/go/permissions.
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Library of Congress Cataloging-in-Publication Data
Collins, Denis, 1956-
Essentials of business ethics: creating an organization of high integrity and superior performance/Denis Collins.
p. cm. - (Essentials series) Includes index.
eISBN : 978-0-470-48623-8
1. Business ethics. I. Title.
HF5387.C625 2009
174’ .4-dc22
2008054163
This book is dedicated to all employees creating ethical organizations.
Foreword
Ralph Waldo Emerson wrote that “Life is the sum of your choices.” While Emerson was reflecting on one’s personal choices, his thinking is clearly applicable to daily business decisions. A leader’s most important responsibility is to establish the ethical culture of the organization—that is, the values that underlie the behavior of all employees, partners, and other stakeholders.
Corporations may espouse laudable corporate values, such as quality, integrity, and community, but these all spring from ethics—essentially, knowing the difference between right and wrong. Values are what you believe, what you say, and what you do. If key stakeholders—customers and employees—perceive cognitive dissonance between those elements, then the leader needs to re-evaluate his or her thinking and actions to avoid disloyalty, mediocre performance, and high turnover. The strong, effective leader will accept that he or she is vulnerable to the possibility of making a mistake—a poor decision—and be prepared to take appropriate, swift corrective action. The effective leader is not so arrogant as to shirk accountability.
One of the most difficult challenges for an organization is to recruit individuals who demonstrate and sustain ethical behavior over time. At Physicians Plus Insurance, ethical behavior was a clear core competency required in all executive and management job descriptions, and was part of the annual performance review. The perception of ethical leadership has been measured annually for several years through an all-employee Great Place to Work® survey. The practice of ethical behavior is essential to high performance and long-term, competitive sustainability.
The topic of ethics is a difficult subject for leaders that is easily side-stepped, as it is human nature to avoid complex issues. Ethics is not a required course in most graduate business curricula. Emphasis is given to the “hard” business sciences, such as accounting, finance, marketing, information technology, operations management, and so on. But, in fact, ethics is the hardest subject to understand and it may take a lifetime of thought, concentration, and practice to master. It’s ironic that ethics is not the first prerequisite of business school programs nor consciously integrated into every course in the curriculum. As a precondition of graduation, students should write and defend a major paper on the topic of ethical leadership.
The most ethical enterprises practice transparency and fairness in decision-making; open, two-way communication between leaders and stakeholders; and accountability to stakeholders (customers, taxpayers, patients, congregates) who trust their leaders to do the right thing. The business leader’s most important job is to establish the organization’s ethical boundaries, convey clear and explicit expectations of the leadership team, and teach these principles to all employees, so that ethical thinking becomes part of the organization’s genetic code.
I presented the core values of Physicians Plus Insurance, embodied in our Code of Ethics, at new employee orientations. I made it clear that ethics is a matter of trust: If we lost the trust of our customers because of perceived ethical breaches, we would be out of business. Being an insurance company, adherence to this code could be a competitive advantage.
All employees were required to attend our annual ethics conference, and all managers received mandatory ethics training. Frequently, I would author an article in the employee newsletter addressing the topic of ethics, using real examples pertinent to our business. The Board of Directors, which has ultimate responsibility for an organization’s adherence to ethical standards, also grappled with an ethical dilemma as part of its regular Board agenda—sometimes it was hypothetical, but sometimes it was real.
The failure of ethical leadership in an organization is very destructive; it demoralizes the workforce, breeds public distrust, and ultimately results in organizational decay. Think about the legacy that you want to leave: Do you want to be remembered as a ruthless and heartless person who despoiled the value of the business entrusted to you, or as a leader who, through the daily application of ethical leadership principles, created value for stakeholders, including inspiring your employees to join you in leaving the world a better place?
In his previous book, Behaving Badly: Ethical Lessons from Enron, Professor Denis Collins observed that “ethical perfection is a goal that is always a few steps into the future, where it remains our entire lives.” By applying the wealth of practical advice in his latest book, you will be taking a giant step forward.
Martin A. Preizler
President, MPAworldclass
(www.MPAworldclass.com)
Former President and CEO,
Physicians Plus Health Insurance Corporation
Preface
A business is a community of individuals that transforms resources obtained from suppliers into products and services customers find useful. The same is true for nonprofit organizations and local, state, and federal government agencies. Their scorecards differ—a balanced budget instead of profits—but their activities are similar. Sufficient revenue must be generated, or activities will come to a halt.
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!