Instant HubSpot Dashboard Customization - Deepan Siddhu Nagarajan - E-Book

Instant HubSpot Dashboard Customization E-Book

Deepan Siddhu Nagarajan

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Beschreibung

Previously, users had to rely on different documents and methodologies to derive efficient results when it came to lead nurturing and sale closures. HubSpot enables users to access all of this in one place and create automated detailed reports, saving a lot of time, money, and resources.

Easy step-by-step procedures start you off with attracting more visitors to your website, managing your campaigns, and converting them into sales. This practical guide is packed with end-to-end topics that are required for a user to customize their HubSpot dashboard with ease.

The book covers the entire range of topics about HubSpot, right from adding multiple users to your HubSpot account to connecting your domain to HubSpot, managing your e-mail marketing campaigns, monitoring competition, applying SEO to your website, and so on. This book will provide you with all the support and methodology you need through quick tasks that will transform your online marketing experience.

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Seitenzahl: 41

Veröffentlichungsjahr: 2014

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Table of Contents

Instant HubSpot Dashboard Customization
Credits
About the Author
www.PacktPub.com
Support files, eBooks, discount offers and more
Why Subscribe?
Free Access for Packt account holders
Preface
What this book covers
What you need for this book
Conventions
Reader feedback
Customer support
Errata
Piracy
Questions
1. Instant HubSpot Dashboard Customization
Adding users to your account (Simple)
Getting ready
How to do it...
How it works...
Connecting to HubSpot (Intermediate)
How to do it...
Setting up a social media and analytics tool (Intermediate)
Getting ready
How to do it...
Monitoring competition (Intermediate)
How to do it...
Managing e-mail marketing campaigns (Advanced)
Getting ready
How to do it...
Creating lead-nurturing campaigns (Advanced)
Getting ready
How to do it...
How it works...
Tracking your campaign efforts (Intermediate)
Getting ready
How to do it...
Generating more traffic (Simple)
Getting ready
How to do it...
Becoming an SEO expert (Advanced)
Getting ready
How to do it...
Using the Link Grader tool (Intermediate)
Getting ready
How to do it...
Managing your social channels (Intermediate)
Getting ready
How to do it...
Using the social media publishing tool (Intermediate)
How to do it...
Using the social media prospects tool (Advanced)
How to do it...

Instant HubSpot Dashboard Customization

Instant HubSpot Dashboard Customization

Copyright © 2014 Packt Publishing

All rights reserved. No part of this book may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, without the prior written permission of the publisher, except in the case of brief quotations embedded in critical articles or reviews.

Every effort has been made in the preparation of this book to ensure the accuracy of the information presented. However, the information contained in this book is sold without warranty, either express or implied. Neither the author, nor Packt Publishing, and its dealers and distributors will be held liable for any damages caused or alleged to be caused directly or indirectly by this book.

Packt Publishing has endeavored to provide trademark information about all of the companies and products mentioned in this book by the appropriate use of capitals. However, Packt Publishing cannot guarantee the accuracy of this information.

First published: January 2014

Production Reference: 1230114

Published by Packt Publishing Ltd.

Livery Place

35 Livery Street

Birmingham B3 2PB, UK.

ISBN 978-1-84969-895-5

www.packtpub.com

Credits

Author

Deepan Siddhu Nagarajan

Reviewer

Navin Kumar Sivanesan

Acquisition Editors

Pramila Balan

Subho Gupta

Commissioning Editor

Poonam Jain

Technical Editor

Pankaj Kadam

Copy Editors

Tanvi Gaitonde

Dipti Kapadia

Project Coordinator

Suraj Bist

Proofreader

Paul Hindle

Production Coordinator

Sushma Redkar

Cover Work

Sushma Redkar

Cover Image

Ronak Dhruv

About the Author

Deepan Siddhu Nagarajan is an engineer, marketer, and blogger who loves coffee. He works with Ripple Links as a Social Media Manager. As a marketer, he has worked with some of the world's largest brands and with several exciting startups in their most successful social media, SEO, SEM, content, and key influencer marketing campaigns. As an engineer, he has worked with India's largest telecommunication service providers and equipment manufacturers.

Deepan is also the founder of Digit-O-Metry, an online knowledge storehouse aimed at educating people with the best practices of modern marketing methodologies. Apart from being certified by renowned authorities such as HubSpot, Cambridge, IAMAI, NSE, and RAI in several educational disciplines, Deepan is also a featured contributor on top websites such as Business2Community, Memeburn, and Social Samosa. An avid reader, passionate blogger, public speaker, and a great listener, Deepan spends his leisure time blogging, training passionate students, and playing badminton.

He holds a postgraduate degree in Telecommunications and IT Management and an engineering degree in Electrical and Electronics from Anna University, Chennai.

I would like to thank my parents, Mr. Nagarajan and Mrs. Jegathy Mekala, my brothers, Mr. Surya Prakash Reddy and Mr. Raghu Ram Reddy, my dearest friend, Ms. Monica Krishna, and my best friends, Vijay Kannan, Saravaneswaran, Navin, and Sudharsan, who have always stood by and believed in me.

Special thanks go to Suraj and Poonam of Packt Publishing for giving me the opportunity to write a book on one of my most favorite subjects and Mr. Jeffrey Russo (Product Marketing Manager at HubSpot) for trusting me and giving me the go-ahead to write the book.

www.PacktPub.com

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