Multinational Retailers and Consumers in China - J. Gamble - E-Book

Multinational Retailers and Consumers in China E-Book

J. Gamble

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79,99 €

Beschreibung

This book investigates the transfer of parent country organizational practices by the retailers to their Chinese subsidiaries, providing insights into employment relations in multinational retail firms and changing labour-management systems in China, as well as their impact on consumer culture.

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