Strengthen Your LinkedIn Profile E-Book

50MINUTES

• Herausgeber: 50Minutes.com
• Kategorie: Fachliteratur
• Serie: Coaching
• Sprache: Englisch

Seitenzahl: 24

Veröffentlichungsjahr: 2017

Beschreibung

Ready to take your career to the next level? Find out everything you need to know about optimising your LinkedIn profile with this practical guide.

With over 530 million users worldwide, the professional social network LinkedIn is becoming increasingly indispensable for employees, employers and recruiters across all sectors. However, in such a crowded field, simply creating a profile is not enough: to get the most out of this valuable tool, you need to think carefully about your professional objectives, work on strengthening and maintaining your profile, and take steps to cultivate a high-quality network of fellow professionals.

In 50 minutes you will be able to:
• Use LinkedIn to showcase your skills, experience and accomplishments
• Connect with the people who can take your career to the next level
• Tailor your profile to your professional objectives

ABOUT 50MINUTES.COM | COACHING 
The Coaching series from the 50Minutes collection is aimed at all those who, at any stage in their careers, are looking to acquire personal or professional skills, adapt to new situations or simply re-evaluate their work-life balance. The concise and effective style of our guides enables you to gain an in-depth understanding of a broad range of concepts, combining theory, constructive examples and practical exercises to enhance your learning.

Leseprobe

LinkedIn: a vital tool for professional relationships

Problem: how can you use LinkedIn to expand your circle of professional contacts?Uses: using LinkedIn will enable you to network effectively and increase your visibility on the job market.Professional context: networking, job search, customer prospecting, recruitment, communication, personal branding.FAQs:Should LinkedIn be used to complement other social networks?Should I publish personal information on LinkedIn?Should I list all my professional experience on my profile?Should I make my LinkedIn profile public?Is there a difference between a personal network and a professional network?Is it possible to translate my LinkedIn profile into multiple languages?What are the advantages of a Premium account?

If you use Facebook, Twitter or Instagram, you undoubtedly already have some skills that will help you on LinkedIn. However, LinkedIn is not like other social networks, and if you want to create an effective profile on the site, you will need to pay careful attention and have a clear idea of what you are looking for when you sign up.

LinkedIn, which is available in both free and Premium versions, allows users to build or strengthen a network of professional contacts, and to display their skills, education and work experience, making them more visible to recruiters.

“When I joined LinkedIn, I opted for the Premium account, which is free for the first month, straight away. With a Premium account, you can add contacts even if you have no shared connections, send them messages and see who is looking at your profile. The Premium account unlocks a host of additional features, which makes it much more effective for job searching.” (Aurélie, Event Organiser)

However, LinkedIn is only effective if you maintain it by regularly adding new contacts in your sector, updating your profile and being active as often as possible in order to attract the attention of fellow professionals.

Whether you are looking for a new job, are trying to develop your network of professional contacts, or have a LinkedIn account but are unsure whether you are getting the best out of it, in under an hour this guide will talk you through the steps to follow in order to consolidate your professional relationships via LinkedIn.

LinkedIn: the basics

LinkedIn’s stated aim is to “connect the world’s professionals to make them more productive and successful”. It is a sort of mini blog which allows you to showcase your skills, experiences, qualifications, network of contacts and achievements.