Summary of Coach Builder by Donald Miller: How to Turn Your Expertise Into a Profitable Coaching Career E-Book
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This book does not in any capacity mean to replace the original book but to serve as a vast summary of the original book.
Summary of Coach Builder by Donald Miller: How to Turn Your Expertise Into a Profitable Coaching Career
IN THIS SUMMARIZED BOOK, YOU WILL GET:
- Chapter provides an astute outline of the main contents.
- Fast & simple understanding of the content analysis.
- Exceptionally summarized content that you may skip in the original book
Coach Builder is an 8-step guide for self-employed coaches to succeed in their careers. It offers advice on how to start a prosperous consulting business from Donald Miller, who has advised well-known companies like TOMS Shoes and TREK Bicycles. The guide covers creating a menu of services, managing potential clients, creating a compelling website, writing and automating sales emails, creating a marketing funnel, setting realistic business goals, building a community, and understanding client-coach relationships. Coach Builder is a valuable resource for those looking to make money in their chosen profession.
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How to Turn Your Expertise Into a Profitable Coaching Career
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Summary of Coach Builder by Donald Miller: How to Turn Your Expertise Into a Profitable Coaching Career
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NOTE TO READERS
This is an unofficial summary & analysis of Donald Miller’s “Coach Builder: How to Turn Your Expertise Into a Profitable Coaching Career” designed to enrich your reading experience.
DISCLAIMER
The contents of the summary are not intended to replace the original book. It is meant as a supplement to enhance the reader's understanding. The contents within can neither be stored electronically, transferred, nor kept in a database. Neither part nor full can the document be copied, scanned, faxed, or retained without the approval from the publisher or creator.
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This eBook is licensed for your personal enjoyment only. This eBook may not be resold or given away to other people. If you are reading this book and did not purchase it, or it was not purchased for your use only, then please purchase your own copy. You agree to accept all risks of using the information presented inside this book.
Copyright 2024. All rights reserved.
The Eight Steps That Will Grow Your Coaching Business
This book is designed to help coaches build a profitable coaching business by providing eight steps. The first step is to create a menu of products that can be sold to clients, such as assessments, workshops, masterminds, and retreats. These products should be easy to understand, deliver extreme value, and be offered at a premium price.
The second step is to create and manage a potential client list, which is essential for growing the business. A simple system can be used to organize the client pipeline, gain clients' trust, and convert leads into paying customers.
The third step is to get your website (sales pitch) right, which should be attractive, clear, and designed to close sales. An effective website can serve as an example for clients to follow.
The fourth step is to learn to write great emails that close the deal, which can earn the trust of potential clients and increase the chance they will engage in one or more of your coaching products. By following up with leads using an automated email system, you can provide value over time and increase the chance they will engage in one or more of your coaching products.
In conclusion, this book provides a practical guide for coaches to build a profitable coaching business from the ground up. By following these steps, coaches can create a successful and profitable coaching business that benefits their clients and the economy.
To build a successful coaching business, follow these eight steps:
1. Map out your client journey by creating a marketing and product ladder. This will help clients trust you and invest more in your services.
2. Establish realistic goals and accomplish them. This will motivate you to build a dependable coaching business.
3. Build or join a coaching community that will help you grow your business. This can be done by joining or starting a community with other coaches.
4. Master the soft skills of coaching. This involves developing a personal list of rules that make you the kind of coach paying clients love to spend time with.
5. Use best practices to build your coaching business. By following these steps, you can grow a strong, six-figure coaching business in under a year and double its size within 18 months.
The book includes specific examples and templates that have been tested by hundreds of coaches and have proven to be very effective. These practices include lead generation, marketing, networking, product creation, and product delivery.
STEP ONE
Starting a coaching business requires generating profitable revenue and understanding how to exchange value for dollars. To grow your business, it is essential to have a menu of products that offer clear value and are sold at a stated price. Brek, a pastor who gave free counsel and advice, realized the importance of creating a menu of products and charging a fixed rate for life-planning workshops. He then created another one-on-one coaching product, attached a price, and sold it to the business owner.
Many coaching businesses struggle because they only offer advice in a retainer format, which is difficult for clients to understand the value they are getting. Offering a more specific menu of products will attract more clients and pay even more for the value you offer.
Creating a menu of products is important in any kind of coaching, not just business coaching. Nicole Burke started a garden consulting business, offering advice on gardening for friends. She eventually raised her price to $100 per hour and added raised flower beds, trellises, and arches to her menu of products. Her clients couldn't get enough, and she began to certify people to coach others to create a kitchen garden.
Nicole's success as a coach can be attributed to her passion, which turned into a menu of products, and her guts to charge for those products. This is how your coaching business will start, too. By focusing on creating a menu of products and charging for them, you can attract more clients and grow your business faster.
When growing a coaching business, it is crucial to have a menu of products that declare tangible value. This will attract customers and make them more likely to purchase your services. Creating a menu of products is the first step in any kind of business growth, as it helps you be more specific about what you offer and how each item will make your client a return on their investment.
Some examples of coaching products include Small Business Optimization Program, Management and Operations Overhaul, How to Close Big Sales Workshop, Double Your Sales Transformation Program, Product Profitability Audit, Leadership Alignment Workshop, Weekly One-on-One "Double Your Revenue" Coaching, and Elite Partners Mastermind.
