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In organizations today, getting work done requires political and collaborative skills. That's why the first edition of this book has been widely adopted as a guide for consultants, project leaders, staff experts, and anyone else who does not have direct authority but who is nevertheless accountable for results. In this revised edition, leadership gurus Allan Cohen and David Bradford explain how to get cooperation from those over whom you have no official authority by offering them help in the form of the "currencies" they value. This classic work, now revised and updated, gives you powerful techniques for cutting through interpersonal and interdepartmental barriers, and motivating people to lend you their support, time, and resources.
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Seitenzahl: 603
Veröffentlichungsjahr: 2011
Cover
Title
Copyright
Dedication
Acknowledgments
PART I: Introduction
CHAPTER 1: Why Influence: What You Will Get from This Book
Why an Influence Model?
Barriers to Influence
Overcome the Barriers: Use an Influence Model to Guide You
The Book’s Organization
PART II: The Influence Model
CHAPTER 2: The Influence Model: Trading What They Want for What You’ve Got (Using Reciprocity and Exchange)
Ignore the Law of Reciprocity at Your Peril
Exchange: The Art of Give and Take That Permeates All Influence Tactics
Self-Created Barriers to Influencing
CHAPTER 3: Goods and Services: The Currencies of Exchange
Coin of the Realm: The Concept of Currencies
Frequently Valued Currencies
Using Currencies: Complexities and Restrictions
Self-Traps in Using Currencies
CHAPTER 4: How to Know What They Want: Understanding Their Worlds (and the Forces Acting on Them)
Two Forces That Can Explain All Behavior
How to Know What Might Be Important to the Other Person
Where Are They Headed? Career Aspirations and Personal Background
Gathering Real-Time Data about the World of Others
Barriers to Acting on Knowledge of the Worlds of Important Stakeholders
Alternatives to Creating Distance and Limiting Influence
I Thought You’d Never Ask: Using Direct Inquiry as an Alternative
Barriers to Directness
CHAPTER 5: You Have More to Offer Than You Think if You Know Your Goals, Priorities, and Resources (The Dirty Little Secret about Power)
Power Sources: You Are Plugged In
What Do You Want Anyway? Gaining Clarity on Your Objectives
You Can Influence Even Your Boss
Know Your Needs and Desires, but Don’t Forget the Person You Want to Influence
Self-Traps: Power Outages in Making Exchanges
Monitor Your Self-Awareness
CHAPTER 6: Building Effective Relationships: The Art of Finding and Developing Your Allies
Relationships Matter
Adapt to the Preferred Work Style of the Other Person or Group
Action Plan
For Every Season: Increasing Your Work Style Repertoire
Other Approaches When the Relationship Is Bad, Yet Needs to Improve
Using Exchange Principles to Address Relationship Problems
Reaching Agreement
Conclusion
CHAPTER 7: Strategies for Making Mutually Profitable Trades
Planning Your Strategies for Exchange
Strategies That Use the Time Value of Currency
Other Strategic Considerations: Who and Where?
Five Dilemmas to Be Managed during Exchanges
Starting and Stopping the Exchange Process
After the Trading: The Cooling-Out Process
Making Satisfactory Exchanges and Avoiding Self-Traps
PART III: Practical Applications of Influence
CHAPTER 8: Influencing Your Boss
The Approach
CHAPTER 9: Influencing Difficult Subordinates
Core Influence Concepts
Feedback as Exchange
Potential Problem Situations
Final Advice
CHAPTER 10: Working Cross Functionally: Leading and Influencing a Team, Task Force, or Committee
The Challenge of Gaining Commitment
Selection of Members
Understanding What Matters to Members
Increasing the Attractiveness of the Project
Using Vision, a Valuable Common Currency
Your Management Style
Selling Solutions before Formally Presenting Them
CHAPTER 11: Influencing Organizational Groups, Departments, and Divisions
How to Go about Gaining Influence: Applying the Model
Be Persistent: Rome Wasn’t Built in a Day
Ways People Self-Limit Their Influence
Final Advice
CHAPTER 12: Influencing Colleagues
Key Concepts for Dealing with Any Colleagues
Influencing Colleagues from Your Department
Influencing External Colleagues by Using a “Selling Customers” Mind-Set
Knowing the Customer’s World
Be Aware of the Larger System
Escalating Up the Hierarchy
CHAPTER 13: Initiating or Leading
The Importance of Vision
Manage Tension
Identify Key Stakeholders Who Must Be Influenced
How to Influence Distant Stakeholders Who Are Decision Makers
What Do You Have to Offer?
Diagnose and Enhance the Relationship
Develop Your Exchange Strategy
Change Roles: Moving among Different-Size Groups
Planning versus Calculation
Further Ideas about Change
CHAPTER 14: Indirect Influence
Understanding Their World for Likely Concerns, Sensitivities
CHAPTER 15: Understanding andOvercomingOrganizational Politics
The Nature of Organizations
Culture Determines the Way Politics Are Played
Diagnose Stakeholders
Know Yourself—And How You Will Protect Yourself
Lessons from Fran Grigsby’s Political Experiences
CHAPTER 16: Hardball: Escalating toTougher Strategies WhenYou Can No Longer CatchFlies with Honey
Raising Your Ally’s Costs—Gradually
When Your Boss Is the Difficult Colleague
Who Has the Power?— Recognizing Your Power, Increasing It, and Using It Appropriately
The Ultimate Escalation: Betting Your Job
Into Every Life Some Rain Must Fall: Rotten Apples and Hardball
Conclusions
APPENDIX A: Extended Case Examples Available on the Web
The Career of Nettie Seabrooks: Influence against All Odds
Warren Peters Navigates a Complex, Multistaged Exchange Process: Working within Organizational Realities
Anne Austin Crosses Over: Selling a New Product Idea, and Gaining Access to an Out-of-Reach Job
Lessons from a Determined Influencer: The Rise, Fall— and Eventual Resurrection of Monica Ashley, Revolutionary Product Manager
Making a Minor Miracle in Montana: Using Influence to Change People and Groups Outside Your Organization
Will Wood Sells E-Learning for Training: A Case of Successful Change Implementation
Fran Grigsby Kills the $100 Million Project of a Well-Liked Senior Peer: Careful Navigation of Organizational Politics
APPENDIX B: Additional Resources
A. Training Programs
B. Speeches
C. Survey
D. Cases on Influence
Notes
Index
End User License Agreement
CHAPTER 1: Why Influence: What You Will Get from This Book
Table 1.1 Forces Increasing the Need for Influence Skills
Table 1.2 Barriers to Influence
CHAPTER 2: The Influence Model: Trading What They Want for What You’ve Got (Using Reciprocity and Exchange)
Table 2.1 Examples of Reciprocity at Work
Table 2.2 Conditions Requiring Conscious Use of an Influence Model
Table 2.3 Sources of Currencies
Table 2.4 Common Self-Created Barriers to Influencing
CHAPTER 3: Goods and Services: The Currencies of Exchange
Table 3.1 Currencies Frequently Valued in Organizations
Table 3.2 Common Negative Currencies
CHAPTER 4: How to Know What They Want: Understanding Their Worlds (and the Forces Acting on Them)
Table 4.1 Sample Questions That Do Not Assume Negative Motives
Table 4.2 Summary of Self-Inflicted Barriers to Understanding the Worlds of Others
CHAPTER 5: You Have More to Offer Than You Think if You Know Your Goals, Priorities, and Resources (The Dirty Little Secret about Power)
Table 5.1 Gain Clarity on Your Objectives
Table 5.2 Currencies You Control That Are Valuable to Any Boss
Table 5.3 Self-Awareness Checklist
CHAPTER 6: Building Effective Relationships: The Art of Finding and Developing Your Allies
Table 6.1 Work Style Differences
Table 6.2 Improving Relationships through Task or Relationship Approach
CHAPTER 7: Strategies for Making Mutually Profitable Trades
Table 7.1 Trading Strategies and When to Use Each
CHAPTER 8: Influencing Your Boss
Table 8.1 Ways You Can Limit Yourself in Influencing Your Boss
CHAPTER 9: Influencing Difficult Subordinates
Table 9.1 Tips on the Feedback Process
CHAPTER 10: Working Cross Functionally: Leading and Influencing a Team, Task Force, or Committee
Table 10.1 Percentage of Commitment between Home Assignment and New Grouping
CHAPTER 11: Influencing Organizational Groups, Departments, and Divisions
Table 11.1 Mini-Translation Guide
Table 11.2 Sample Common Situations and Currencies of Different Groups (As Seen by Colleagues in Their Organizations)
Table 11.3 Guidelines for Setting Your Own Goals and Priorities
Table 11.4 Intergroup Image Exchange
CHAPTER 12: Influencing Colleagues
Table 12.1 Personal Issues That Get in the Way of Resolving Influence Problems with Colleagues
CHAPTER 13: Initiating or Leading
Table 13.1 Conditions Likely to Affect Decision Makers
CHAPTER 15: Understanding andOvercomingOrganizational Politics
Table 15.1 Questions to Help Determine How to Operate Consistently within the Political Climate of the Organization
CHAPTER 16: Hardball: Escalating to Tougher Strategies When You Can No Longer Catch Flies with Honey
Table 16.1 Drawing the Line between Influence and Manipulation
Table 16.2 Potential Negative Aspects of Reciprocity and Exchange
CHAPTER 2: The Influence Model: Trading What They Want for What You’ve Got (Using Reciprocity and Exchange)
Figure 2.1 Summary of the Cohen-Bradford Model of Influence without Authority
CHAPTER 4: How to Know What They Want: Understanding Their Worlds (and the Forces Acting on Them)
Figure 4.1 Contextual Forces That Shape Behavior along with Personality
Figure 4.2 Inquiry Map
Figure 4.3 The Negative Attribution Cycle
CHAPTER 6: Building Effective Relationships: The Art of Finding and Developing Your Allies
Figure 6.1 Assessing Costs and Benefits of Behavior
Table 7.1 Trading Strategies and When to Use Each
Figure 7.1 Strategies That Fit Your Power Relative to Your Ally
CHAPTER 8: Influencing Your Boss
Summary of the Cohen-Bradford Model of Influence without Authority
CHAPTER 12: Influencing Colleagues
Figure 12.1 Reciprocal Role Relationship
Cover
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Second Edition
ALLAN R. COHEN
DAVID L. BRADFORD
Copyright © 2005 by Allan R. Cohen and David L. Bradford. All rights reserved.
Published by John Wiley & Sons, Inc., Hoboken, New Jersey.
Published simultaneously in Canada.
No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Section 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, Inc., 222 Rosewood Drive, Danvers, MA 01923, (978) 750-8400, fax (978) 646-8600, or on the web at www.copyright.com. Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, (201) 748-6011, fax (201) 748-6008.
Limit of Liability/Disclaimer of Warranty: While the publisher and author have used their best efforts in preparing this book, they make no representations or warranties with respect to the accuracy or completeness of the contents of this book and specifically disclaim any implied warranties of merchantability or fitness for a particular purpose. No warranty may be created or extended by sales representatives or written sales materials. The advice and strategies contained herein may not be suitable for your situation. The publisher is not engaged in rendering professional services, and you should consult a professional where appropriate. Neither the publisher nor author shall be liable for any loss of profit or any other commercial damages, including but not limited to special, incidental, consequential, or other damages.
For general information on our other products and services please contact our Customer Care Department within the United States at (800) 762-2974, outside the United States at (317) 572-3993 or fax (317) 572-4002.
Wiley also publishes its books in a variety of electronic formats. Some content that appears in print may not be available in electronic books. For more information about Wiley products, visit our web site at www.wiley.com.
Library of Congress Cataloging-in-Publication Data:
Cohen, Allan R.
Influence without authority / Allan R. Cohen and David L. Bradford.—2nd ed.
p. cm.
ISBN 0-471-46330-2 (cloth)
1. Organizational effectiveness. 2. Executive ability. 3. Interpersonal relations. I. Bradford, David L. II. Title.
HD58.9.C64 2005
658.4′09—dc22
2004027078
To our wives, Joyce and Eva, who, as our toughest and most supportive colleagues, have taught us the essence of mutual influence in strategic alliances.
Many people have influenced us in positive ways, and we are deeply indebted to them. A number of colleagues read portions of the manuscript in draft form and made helpful suggestions, including J.B. Kassarjian, Lynne Rosansky, Les Livingstone, Jan Jaferian, Farshad Rafii, and Roy Lewicki. Rosabeth Moss Kanter, Barry Stein, Richard Pascale, Jerry Porras, and Jean Kirsch provided useful stimulation over many years. National Training Laboratories gave us the opportunity to develop and test our ideas in a series of workshops for managers. Many wonderful friends and clients provided the rich examples we have used, but regrettably, most must remain anonymous to preserve confidentiality. We thank former students Tom Greenfield, Marianne McLaughlin, Spencer Lovette, and James Wiegel, and good friend Leslie Charm, for their contributions. In addition, our students and clients have been a continuous source of learning. Our editor, John Mahaney, went far beyond the call of duty in helping to shape this book, and we’re almost sorry for all the grief we give him. We very much appreciate the perspective he brought. Sydney Craft Rozen and Louann Werksma buffed our prose, and Nancy Marcus Land’s cheerful wisdom made the production process more than bearable. Tom Hart gave us valuable advice on contract issues. We want to thank Sydney Cohen for preparing the index.
We are very grateful to Babson’s Vice-President for Academic Affairs, Gordon Prichett, the faculty nominating committee, and Ex-President Bill Dill, for choosing Allan to be the first occupant of the Walter H. Carpenter Chair. The selection was perfectly timed to permit concentrated writing effort just when the book needed it, and we literally couldn’t have finished without this opportunity. Although the miracles of word processors let us do most of the typing ourselves, several people at Babson were incredibly helpful in producing draft after draft of the manuscript; for their support we thank Margie Kurtzman, Jim Murphy, Sheila Faherty, as well as George Recck and his angels of computer mercy, Ara Heghinian, Scott Andersen, and especially John Walker, who promptly and patiently rescued lost files and answered countless questions. The Graduate School of Business at Stanford also provided valuable support.
Our extended families have also played an important part in helping us, not only by their encouragement but also by the lessons on influence they teach as we interact with them. For their contributions to our ongoing education, we are forever grateful to our wives, children, parents, brothers, inlaws, aunts, uncles, and cousins—a veritable army of informal instructors.
We are grateful to an additional group of colleagues and managers who have provided us with feedback and examples. Andrea Corney, Anne Donnellon, PJ Guinan, David Hennessey, James Hunt, Martha Lanning, Carole Robin, Phyllis Schlesinger, Mike Smith, Neal Thornberry, and Yelena Shayenzon have built our ideas and helped with the manuscript. Eric Arcese, Timlynn Babitsky, Suzanne Currey, Brian Duerk, David Garabedian, Mary Garrett, Doug Giuliana, Mike Glass, Tony Greco, Fran Grigsby, Jan Jefarian, Sandi Medeiros, Akihiro Nakamura, Efren Olivares, Dan Perlman, Ethan Platt, Carole Robin, Nettie Seabrooks, Scott Timmins, Jim Salmons, Paul Westbrook, all contributed examples in one form or another. We are also deeply appreciative to the hundreds of managers with whom we have worked, who provide criticism, hard-nosed assessment of the utility of our ideas, and wonderful examples of how they struggle with or use influence at work.
The vagaries of publishing have brought us several Wiley editors since the first edition, all of whom we enjoyed, but we worked most closely with Paula Sinnott, Richard Narramore, and Emily Conway. We thank them for forcing us to make the manuscript ever more accessible and useful.
Alas, despite our profound gratitude to a lengthy list of helpful influencers, we can not escape final accountability for the results of their splendid efforts. Only we had the authority to complete this book, and we are responsible for its contents.
A. R. C. D. L. B.
One of the biggest challenges facing us in UBS-IB (UBS Investment Bank) is the ability to influence others over whom we have no direct authority. Flatter structures, globalization, and cross-functional teams have brought fresh challenges and having to influence people who have different styles or views makes the task even harder.
Being able to influence one’s boss, peers, or top management is often quoted as a key reason for the success or failure of individuals. We all know what we want to achieve, yet are often unsure how to go about it or even who are the key people needing to be influenced.
—Rationale for Course on Strategies for Influencing and Persuasion, MAST, UBS-IB
This is a book about influence—the power to get your work done. You need to influence those in other departments and divisions, that is, people you can’t order and control. You need to influence your manager and others above you, and you certainly can’t order and control them!
But you are not alone: Nobody has the formal authority to achieve what is necessary, not even with those who report to them. It is an illusion that once upon a time managers could make their direct reports do whatever was needed. Nobody has ever had enough authority—they never have and never will. Organizational life is too complicated for that.
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!
Lesen Sie weiter in der vollständigen Ausgabe!