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From Silicon Valley leader Maynard Webb, how we can leverage technology to change how we work Maynard Webb has always been the go-to guy when Silicon Valley companies have thorny problems. Whether revamping eBay's crashing servers (transforming their technology weaknesses into a competitive strength) or investing in emerging technology start-ups, Webb brings strategic and operational savvy to every issue and venture. In his first book, Webb brings this same focus to tackle outdated models of work, created a century ago, which no longer sync up with either individual or employers' needs. Through a unique framework, Webb identifies 4 different mindsets around work (the company man, CEO of your own destiny, disenchanted employee, and the aspiring entrepreneur). It organizes those who are self-motivated versus those who are waiting to be discovered and aims to give readers the tools to become more self-actualized, happier, and ultimately more fulfilled in their careers. In identifying a paradigm shift that is already under way, Webb demonstrates clearly how to harness technology to embrace our own personal happiness, allowing people to become more productive at work and also spend more time with their families. * Contains a framework that demonstrates how we can leverage technology to create better job opportunities and foster more balanced lives * Written by Maynard Webb, chairman of LiveOps, former COO of e-Bay, founder of Webb Investment Network (WIN), and board member of Yahoo! and salesforce.com * Includes personalized worksheets and empowering action-oriented advice Rebooting Work reveals how anyone can take control of his or her own future, finding greater fulfillment, productivity, and happiness.
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Seitenzahl: 267
Veröffentlichungsjahr: 2013
Table of Contents
Praise for Rebooting Work
Title Page
Copyright
Dedication
Foreword: The Benchmark of Success
Preface
Breaking Systems
Introduction
Meritocracy Versus Entitlement and the Age of Entrepreneurship
Part 1: Why Work Isn't Working
Chapter 1: Changing Work
Freelance Nation 2.0
Getting to Green
Chapter 2: Technology: Powering the Future of Work
Innovation Drives Productivity
Harnessing the Power of the Web
The World Goes Mobile
Work Migrates to the Cloud
Powering a Global Community
Work Is the Next Killer App
Part 2: Reframing How We Think About Work
Chapter 3: The Framework
Chapter 4: Frame 1: The Company Man or Woman
The Rise of the Paternalistic Company
Company Freefall
The New Mobile Workforce
Location, Location, Location Is So Yesterday
Chapter 5: Frame 2: CEO of Your Own Destiny
Everyone Has to Get Voted on to the Team Every Day
Chapter 6: Frame 3: The Disenchanted Employee
Work Really Could Be Killing You
The Mentor Mandate
Mentoring in the Modern Age
There's Nothing to Fear (but Fear)
Advice for Powering out of Frame 3
Chapter 7: Frame 4: The Aspiring Entrepreneur
So You Think You Can Be an Entrepreneur?
The Experience Issue
The Path out of Frame 4: Plan Ahead
Chapter 8: The Age of Entrepreneurship
The New New Company
Conclusion: Break New Snow
Part 3: Getting Started
Appendix A: The Worksheet
Appendix B: Worksheet Examples
Appendix C: Services You Should Know
Acknowledgments
About the Authors
Index
Praise for Rebooting Work
“People do not like to be managed, but they love to be led. Rebooting Work introduces a new vision for work, and Maynard Webb leads readers to a place they want to go, one that has less traffic congestion and a better work-life balance.”
—Scott McNealy, cofounder, Sun Microsystems; chairman, Wayin; founder, Curriki
“In every corner of society, there are optimists, agitators, and rabble-rousers—people who have never lost hope that it is possible to create change. Maynard Webb has created economic and technological change through so many companies he's helped build. In Rebooting Work, he takes his message of hope to change how the world works.”
—Jeffrey Skoll, founder and chairman, Participant Media; founder and chairman, the Skoll Foundation; former president, eBay
“As you go and pursue career goals, it's important to do something that you love. Rebooting Work acknowledges the importance of putting passion and purpose in work. Maynard Webb— Silicon Valley's go-to guy to get stuff done— gives you a framework to help you get there.”
—Jeffrey Housenbold, president and CEO, Shutterfly
“Rebooting Work is as profound as it is a pleasure to read. Not only will this book help you achieve the happiness that comes with being fulfilled, it will also help companies achieve far more by cultivating and supporting motivated and high-spirited people.”
—James M. Citrin, leader, CEO, and board practice, Spencer Stuart; author, You Need a Leader, Now What?
“The social and mobile revolution is forcing customer service contact centers to go social or get left behind with decreased customer loyalty and loss of market share. We're seeing companies transform their businesses and reach new heights of success by integrating social and mobile capabilities in their customer service contact center. Rebooting Work takes a different angle on the revolution— how this positively impacts individuals— and shows anyone how to get on board.”
—Marty Beard, president and CEO, LiveOps
“We are all entrepreneurs, accountable for our own professional destiny— whether we are launching a technology startup or working in a large corporation. This unique and accessible book is one big Silicon Valley mentoring session, delivered by a battle-tested executive with a can-do attitude.”
—Thomas J. Tierney, cofounder and chairman, Bridgespan Group; former CEO, Bain & Company; coauthor, Aligning the Stars and Give Smart
“Maynard Webb understands the importance of thinking big and starting small. Rebooting Work is an engaging and informative book that helps readers find clarity of purpose. It will influence entrepreneurs for years to come.”
—Jim Goetz, general partner, Sequoia Capital
“Enlightening, entertaining, extremely practical. Maynard Webb has given us the best kind of business book: a treasure-trove of practical wisdom woven into a fascinating story. If you are looking for a highly readable map to business success in the 21st century, look no further. Maynard Webb helped invent the new technological world we live in, and no one knows better how to channel the power of technology while maintaining the essential heart-connections that allow work to be a source of joy and life-satisfaction. Get this book! Reading Rebooting Work could well be the best investment you make this year.”
—Gay Hendricks, author, The Big Leap and The Corporate Mystic
“Seeing trends in technology early is what matters. Maynard Webb sees them early, and Rebooting Work covers what's next in IT and how to use it to transform work and your life.”
—Matt Carey, executive VP and CIO, the Home Depot
“A near perfect storm of digital technologies has enabled the emergence of electronic marketplaces for everything from stocks to antiques. In Rebooting Work, Maynard Webb compellingly illustrates the emergent electronic marketplace for jobs and the profound implications this has for our careers.”
—William A. Thornton, former CTO, Fidelity Investments
Copyright © 2013 by John Wiley & Sons, Inc. All rights reserved.
Published by Jossey-Bass
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Cover image copyright: Ilin Sergey
Cover design: Adrian Morgan
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Library of Congress Cataloging-in-Publication Data
Webb, Maynard, 1955–
Rebooting work : transform how you work in the age of entrepreneurship / Maynard Webb and Carlye Adler.— 1st ed.
p. cm.
Includes bibliographical references and index.
ISBN 978-1-118-22615-5 (cloth); ISBN 978-1-118-41952-6 (ebk);
ISBN 978-1-118-42124-6 (ebk); ISBN 978-1-118-43387-4 (ebk)
1. Career development. 2. Job satisfaction 3. Change (Psychology) 4. Organizational change.
5. Personnel management. I. Adler, Carlye. II. Title.
HF5381.W39 2013
650.1 — dc23
2012037635
First Edition
To my coaches, who inspired and brought out the best in me, and to the teams that I was privileged to be a part of
Foreword: The Benchmark of Success
By Meg Whitman
There are people you encounter in life who stand out above all others—who teach you, challenge you, and inspire you. In my life, one of those people has been Maynard Webb.
I first met Maynard in 1999, shortly after I became the CEO of eBay. The company was growing very quickly, and it was an incredibly exciting time. But one of the challenges we had to contend with was the stability of the site. Our technology, built when we were a fledgling start-up, just couldn't keep up with the growing transaction volumes. The site was frequently breaking down and disappointing sellers and buyers in the process. One particularly severe outage lasted for twenty-two hours. It attracted enormous national news media attention and nearly cost us all of our customer data.
The outages required me to look for someone strong and smart enough to tackle the problems. We simply didn't have the in-house talent to fix the site. We needed someone to come in and rapidly overhaul the technology while we continued to grow and do business. I described it as changing an airplane's engines in flight without losing altitude or crashing.
As I started my search for a great technologist, I began to hear about Maynard Webb. Maynard was the widely respected chief information officer (CIO) at PC maker Gateway and had previously been at Bay Networks, where he completed a notoriously challenging SAP implementation in a remarkable nine months. This sounded like the guy we needed, but unfortunately for eBay, Maynard wasn't looking for a new job.
After some prodding from our recruiter, Maynard agreed to meet with me in California. True to his nature, Maynard thought the challenges eBay faced were “awesome.” eBay was just the kind of job Maynard loved—a big, hairy problem no one else wanted, but that if solved, would make a huge impact.
About a week after our meeting, Maynard agreed to join eBay. For the next seven years, Maynard solved every problem we threw at him. Maynard rebuilt our technology infrastructure and took what was once a big liability and turned it into an area of strategic strength. Over time, he built a world-class technology team that has, as he likes to say, been “breaking new snow” ever since.
And what Maynard's team created was awe inspiring. The new ultrareliable infrastructure they engineered and the quality measures they put in place helped sustain the company's explosive growth. It enabled the site to scale to handle more than a billion transactions per day and store over two petabytes of data—two hundred times more data than contained in the Library of Congress.
Maynard architected much more than eBay's technology, though. Later, as eBay's COO, Maynard helped introduce the processes and day-to-day operating structures that moved us from a business of 250 employees to a global company of more than 10,000 employees. In his seven-year tenure, Maynard enabled eBay to effectively grow revenue from $140 million to more than $5 billion by the time he left in mid-2006.
In working so closely with Maynard for so long, I noticed how much he enjoyed being a mentor. He always made time for anyone who wanted his advice—and there are many who sought him out. He hosted regular “fireside chats” in eBay's offices, in which he shared his career experiences and insights with intimate groups of twenty people; they became very popular and allowed him to reach more employees.
At one of our annual Leaders' Meetings, Maynard told a story I will never forget. He spoke about sitting on a park bench long after he retired. He was no longer the boss, had no budget, and could no longer hand out a job or a promotion. There was no ulterior motive to be nice to him. Maynard wondered if the people he encountered throughout his life would walk over to say hello or turn and walk away. He then stressed the value of conducting oneself in ways that draw people toward you.
When Maynard left eBay, we dedicated the park benches in our new courtyard to him. We inscribed a quote from Maynard on each one, a piece of wisdom from him that continues to guide us. And when Maynard comes back to visit and sits on one of his benches, I know no one will ever walk by without stopping to say hello.
Though I was sad when Maynard left eBay, I also understood. He had finished what he had come to do. It was time for new challenges.
As CEO of LiveOps, Maynard helped a new generation of workers prosper on their own terms. He also started investing in innovative companies that are leveraging technology to help workers find greater levels of achievement and personal fulfillment. Maynard serves on the boards of salesforce.com and Yahoo!, companies he believes embody his focus on people, success, and a better future.
Rebooting Work takes on a big problem—the broken state of work—and reveals a solution, one that is better for employees and employers. As with every problem Maynard solves, he has ferreted out the answers and made certain that his solutions are easy to understand and possible to implement.
This book is the result of Maynard's journey through an exciting and varied career. It makes Maynard's knowledge and mentorship accessible to everyone. It will help people become the “CEOs of their own destiny” and live happier and more fulfilling lives. And it will help companies operate better as they move forward into the evolving landscape of work in the twenty-first century.
Preface
As the chairman of a cloud computing company that creates work opportunities for thousands of people (contractors and employees) each month, I see the world of work as very different from the one that's being reported in the headlines. I'm convinced that this is one of the most exciting times in the history of work—and one of the best times for anyone to enter the workforce. Just as the Industrial Revolution was defined by manufacturing that gave people jobs, today's IT revolution—defined by new technologies—is giving people more flexible and empowering opportunities for work than ever before.
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