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- Herausgeber: Business Book Summaries
- Kategorie: Religion und Spiritualität
- Sprache: Englisch
The must-read summary of James Collins and Jerry Porras' book: "Built to Last: Successful Habits of Visionary Companies".
This complete summary of the ideas from James Collins and Jerry Porras' book "Built to Last: Successful Habits of Visionary Companies" shows that the most impressive achievement in the world of business is the creation of a viable and successful company. But what makes a company successful? To answer this question, the authors have studied world-class companies, from Sony to Walt Disney, and provided you with the keys to their success that can be used by almost any business.
Added-value of this summary:
• Save time
• Understand the keys to success
• Expand your business knowledge
To learn more, read "Built to Last" and see how you can create a visionary company that will guarantee world-class success.
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Seitenzahl: 35
Veröffentlichungsjahr: 2013
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Book Presentation: Built To Last by James Collins & Jerry Porras
Summary of Built To Last (James Collins & Jerry Porras)
Book Presentation: Built To Last by James Collins & Jerry Porras
Book Abstract
Main Theme
The creation of a viable and successful company organization which grows and prospers is the most impressive achievement in the business world. The best companies in history are the visionary companies.
Visionary companies are the premier companies operating in any business field. These companies have a worldwide reputation for excellence in their chosen field. Visionary companies prosper over a long time period, through multiple product life cycles and multiple generations of active leaders.
Visionary companies are world-class corporations such as 3M, American Express, Boeing, Citicorp, Ford, General Electric, Hewlett-Packard, IBM, Johnson & Johnson, Marriott, Merck, Motorola, Nordstrom, Phillip Morris, Procter & Gamble, Sony, Wal-Mart and Walt Disney.
The same guiding intangibles and real world mechanisms which these companies used to become visionary companies can be adapted and used by almost any company seeking growth and progress.
Important Note About This Ebook
This is a summary and not a critique or a review of the book. It does not offer judgment or opinion on the content of the book. This summary may not be organized chapter-wise but is an overview of the main ideas, viewpoints and arguments from the book as a whole. This means that the organization of this summary is not a representation of the book.
Summary of Built To Last (James Collins & Jerry Porras)
1. VISIONARY COMPANIES
Main Idea
In the final analysis, the creation of a viable and successful company organization which grows and prospers is the most impressive achievement in the business world. The best companies in history are the visionary companies.
Visionary companies are the premier companies operating in any business field. These companies have a worldwide reputation for excellence in their chosen field. Visionary companies prosper over a long time period, through multiple product life cycles and multiple generations of active leaders.
Supporting Ideas
Creating and building a visionary company does not require a great product idea or a charismatic leader. In fact, most companies that start on the strength of a great product or a strong leader struggle to ever fully reach their potential. Most of the highly successful companies actually started with rather vague concepts about what the company would do.
In fact, rather than seeing a visionary company as a vehicle for a new product, it is in fact more accurate to see the products as a vehicle for the company. From this perspective, the company persists beyond any one specific idea - good or bad.
Most successful visionary company builders are highly persistent. They might be willing to revise or improve any idea that has not worked out in practice, but they never give up on the company and its future. If the success of a company depends on the success of the first product alone, there will be problems. If the product fails, people may give up on the company. Conversely, if the product succeeds, the company may be tempted to stick with that product too long even after the company should move on to other projects.
A continual stream of great products and services flow from visionary companies as a direct result of these companies being outstanding organizations, not the other way around. Visionary companies have an uncanny ability to continually change and evolve across numerous product life cycles.
Visionary companies also have the organizational strength to transcend and outlast any individual founder or leader and remain energetically committed to success over a number of generations.
Being dynamic and charismatic as a business founder is not a disadvantage, neither is it a prerequisite. Some of the most successful visionary companies have been founded by people who are strong willed but low key in their personalities.
Examples of Early Start-Up Stories of Visionary Companies
Most of the companies that are now accepted as world-class within their own business field struggled to get up and operating. Yet, despite slow beginnings, these companies have risen above their competitors and developed into the powerhouses of today.
Some examples:
3M
