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The must-read summary of Gavin Kennedy's book: "Everything Is Negotiable: How To Negotiate and Win".
This complete summary of the ideas from Gavin Kennedy's book "Everything Is Negotiable" shows that if you automatically assume that things are possible until circumstances prove otherwise, you will be amazed at the bargains you can strike – even in unexpected areas. When you assume that anything is unnegotiable, simply because the other party has not yet indicated a willingness to negotiate, you are missing huge opportunities to make better deals for yourself, for the company you work for and for the people you buy things from. Negotiation is the simple process of structuring a business transaction in such a way that everyone involved gains the most. There is always a better deal waiting in the wings. This summary is packed with funny anecdotes and useful tips. This summary makes you rethink your own negotiating abilities and make better deals.
Added-value of this book:
• Save time
• Understand key concepts
• Develop your business knowledge
To learn more, read "Everything Is Negotiable" and your business affairs will flourish.
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Seitenzahl: 34
Veröffentlichungsjahr: 2013
Book Presentation: Everything Is Negotiable by Gavin Kennedy
Book Abstract
Important Note About This Ebook
Summary of Everything is Negotiable (Gavin Kennedy)
Introduction - How to Survive the Recession
1. The worst thing you can do to a negotiator
2. Why you can’t negotiate a grievance
3. The negotiator’s most useful questions
4. The negotiator’s dilemma
5. The myth of goodwill-conceding
6. In Praise of Mother Hubbard
7. Why O.N.O. is a no no
8. The Law of the Yukon
9. The Negotiator’s Most Useful Two-Letter Word
10. Who Has The Power?
11. If You Haven’t Got A Principal – Invent One
12. There Ain’t No Such Thing As A Fixed Price
13. The Walls Of Jericho
14. Don’t Change The Price, Change The Package!
15. All That Glitters Isn’t Gold
16. On Being Russian-Fronted
17. The Lazarus Shuffle
18. Gambits, Ploys & Tactics
Book Abstract
Everything is negotiable.
If you automatically assume this until circumstances prove otherwise, you’ll be amazed at the bargains you can strike - even in unexpected areas. When you assume that anything is unnegotiable, simply because the other party has not yet indicated a willingness to negotiate, you are missing huge opportunities to make better deals for yourself, for the company you work for and for the people you buy things from.
Negotiation is the simple process of structuring a business transaction in such a way that everyone involved gains the most. There is always a better deal waiting in the wings. Habitually look for those better deals and your business affairs will flourish.
Important Note About This Ebook
This is a summary and not a critique or a review of the book. It does not offer judgment or opinion on the content of the book. This summary may not be organized chapter-wise but is an overview of the main ideas, viewpoints and arguments from the book as a whole. This means that the organization of this summary is not a representation of the book.
Introduction - How to Survive the Recession
Always assume everything is negotiable and you will be amazed at the bargains you will be able to strike. Even more surprising is the fact that the people you deal with will often come up with a deal that is also better for them when you are prepared to negotiate rather than settle for the first terms mentioned. The key is not in the actual negotiating, but in your approach to the negotiations.
Never be intimidated into thinking something is not negotiable. The more prestigious the other party, the more susceptible they are to negotiability. Negotiating as a technique can be applied across cultural barriers to any size business dealing, large or small. In life, almost everybody negotiates about almost everything - so much so that most people hardly think about what they are doing.
In practice, negotiating is a messy, sometimes chaotic exercise. People lose their train of thought, have interruptions, have other worries crowding their thoughts and suffer from emotional outbursts. The trick is to identify the underlying patterns inherent in the process as a whole, and to improve your judgment and experience in these specific areas.
1. The worst thing you can do to a negotiator
The worst thing you can do to any negotiator is accept his first offer.
People like to get bargains, and expect to work for a deal. When you accept the first price offered, you make the other person miserable simply because they have no idea of what your final price could have been. They may secretly think that the price they opened with (and which was accepted) was too high, and that if they had opened with a price much lower, you may have sold for a lower price.
Acceptance of a first offer leaves room for doubt about what other offer might have been accepted if that had been tried first.
