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The must-read summary of Brian Tracy's book: "Full Engagement! Inspire, Motivate, and Bring Out the Best in Your People".
This complete summary of the ideas from Brian Tracy's book "Full Engagement!" shows that managers today expect to generate high return on equity but also to maximise the returns on the human capital invested in business. This summary highlights that to bring out the best in people you need to motivate them and influence them on an emotional level.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "Full Engagement!" and unlock the potential of the people around you and harness a top performing team.
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Seitenzahl: 36
Veröffentlichungsjahr: 2014
Book Presentation: Full Engagement! by Brian Tracy
Book Abstract
About the Author
Important Note About This Ebook
Summary of Full Engagement! (Brian Tracy)
Book Abstract
The central challenge in business at one time was to generate optimal return on equity – the highest possible returns on the amount of capital injected in the business by its owners. Today, as a manager you’re not only expected to generate a high return on equity but also a high “return on energy” of the people who report to you. You’re expected to maximize the returns on the human capital which has been invested in your business as well.
Studies have shown the average employee wastes 50 percent or more of their allocated work time on workplace activities which have nothing to do with the job. That’s great news because it means if you can figure out ways to fully engage your workforce, you can double productivity without spending an extra dime.
So how to do you bring out the best in people? It’s never rocket science and it always comes down to one recurring theme: The way you treat people and do things which affect them emotionally is more important than all the education, experience or even intelligence you bring to bear. To get the best out of your people, motivate them and influence them at an emotional level. If you can do that consistently well, you will unlock and then harness the potential of the people around you and build a peak performance team second to none. You will out-think, out-compete and ultimately outperform your competitors.
To create a fully engaged workforce, become a better manager and everything else will fall into place. Focus on the way you treat people and how what you say and do affects them emotionally.
“There are no bad soldiers under a good general.”
– Napoleon Bonaparte
“Peter Drucker once said that the most important shift you can make in your vocabulary in business is to use the word contribution instead of success. When you start thinking in terms of contribution, your whole attitude about yourself, as a manager, and other people in the workplace as well, changes in a very positive way.”
– Brian Tracy
About the Author
BRIAN TRACY is chairman and CEO of his own training and development company, Brian Tracy International. As a keynote speaker, he addresses more than 250,000 people each year and his company has helped more than five million people worldwide achieve their goals. His work has been featured by CBS, Entrepreneur magazine, Fox, ABC and BusinessWeek among many other media outlets. He has been studying, researching, writing and speaking about business for more than thirty years. Mr. Tracy is the author of more than 45 books and 300 audio and video learning program many of which have become bestsellers. He is a graduate of the University of Alberta.
Brian Tracy’s Web site for this book is at www.BrianTracy.com.
Important Note About This Ebook
This is a summary and not a critique or a review of the book. It does not offer judgment or opinion on the content of the book. This summary may not be organized chapter-wise but is an overview of the main ideas, viewpoints and arguments from the book as a whole. This means that the organization of this summary is not a representation of the book.
1. Give them great reasons to be happy
Humans always make decisions emotionally and then later look for rational sounding reasons to justify those decisions. Give the people who work with you and for you good emotional reasons to be happy and they will do amazing things.
Customers buy products and services because they believe they will be happier after making the purchase. Similarly, people will do their best work if they are confident they will feel happy as a result. If you wanted to boil the essential challenge of management down to a single imperative, it is: “To make employees feel happy.”
So what can you do to engage your people and make them happy? Some suggestions:
Smile – look people squarely in the eye and leave no doubt you’re happy to see them and work with them. Simple but effective.Ask people questions – encourage them to tell you what they think. This makes them feel valued.Listen to what they say – be attentive and listen without interrupting them. This shows respect.