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- Herausgeber: Business Book Summaries
- Kategorie: Lebensstil
- Sprache: Englisch
The must-read summary of Miles Spencer and Cliff Ennico's book: "Money Hunt: 27 New Rules for Creating and Growing a Breakaway Business".
This complete summary of the ideas from Miles Spencer and Cliff Ennico's book "Money Hunt" shows that there has never been a better time to start your own business - as long as you go into it with your eyes open. In their book, the authors explain how starting and growing a successful business is a challenge, and things will invariably go wrong. Spencer and Ennico provide 27 rules that will help you to overcome obstacles and emulate what has worked for others. This summary will serve as your guide to creating your own company and ensuring that it survives.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "Money Hunt" and discover the key to implementing the best practices of others and overcoming obstacles in your entrepreneurial journey.
Das E-Book können Sie in Legimi-Apps oder einer beliebigen App lesen, die das folgende Format unterstützen:
Seitenzahl: 36
Veröffentlichungsjahr: 2014
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Book PresentationMoney Hunt by Miles Spencer and Cliff Ennico
Book Abstract
Important Note About This Ebook
Summary of Money Hunt (Miles Spencer and Cliff Ennico)
Section 1: Do You Have What It Takes?
Section 2: The Key – The Right Idea at the Right Time
Section 3: Markets and Competition
Section 4: People
Section 5: Show Me The Money!
Section 6: The Legal Side of Business
Section 7: Getting Out – And Moving On
Book PresentationMoney Hunt by Miles Spencer and Cliff Ennico
Book Abstract
MAIN IDEA
It’s never been a better time to start and own your own business – as long as you go into it with your eyes open instead of believing all the sugar coated half-truths many business books portray.
In the real world, starting and growing a successful business is a challenge. Invariably, things will go wrong. If survival is an imperative rather than something desirable, the smart approach is to emulate what has worked for others. The 27 Rules given below are designed to encapsulate business as it really is in the trenches.
Smart people do well in business. Even smarter people, however, accelerate their own success by learning from the mistakes of others – by emulating what they did right and avoiding what they did wrong. Again, the 27 Rules are designed to aid this type of analysis.
In short, you stand a better chance of joining the ranks of successful business builders if you use the right road map rather than a road map that sets out where things would be in an ideal world. Collectively, the 27 Rules are just such a road map. They will keep you on the right track, show you the side roads you should avid, and point out the shortcuts many people never knew existed until they have traveled down that road a few times themselves.
Don’t be discouraged from starting your own business – just do it right.
Important Note About This Ebook
This is a summary and not a critique or a review of the book. It does not offer judgment or opinion on the content of the book. This summary may not be organized chapter-wise but is an overview of the main ideas, viewpoints and arguments from the book as a whole. This means that the organization of this summary is not a representation of the book.
Summary of Money Hunt (Miles Spencer and Cliff Ennico)
Section 1: Do You Have What It Takes?
Rule #1: To survive starting your own business, you need a healthy dose of paranoia.
Successful business developers are worriers about everything – a mass of insecurities, in fact, about the fine points most people don’t even think of, such as:
Whether their products and services are right.What the trends are in the marketplace.What competitors are doing – and how to respond.Whether the business will have enough capital to grow.Whether investors are happy.Whether the right management team has been assembled.The legal environment which the business exists in.The business offices, and the image they project.Whether they personally have the right mix of skills.As soon as a business builder thinks they have these questions nailed down, that’s the time they should really start worrying –because it means that have become complacent and thus an easy target for someone else to beat.
Successful business builders never stop worrying about everything and anything.
“One of the great myths about entrepreneurs is that they are masters of their own destinies. Contrary to the popular image, the people who succeed as entrepreneurs are extremely insecure about who they are and what they do.”
– Miles Spencer and Cliff Ennico
“There are only two great motivators in business: fear and passion. Fear, by far, is the better motivator of the two.”
– Cliff Ennico
“To be successful in business you must cultivate insecurity until it becomes a habit. Once you start feeling complacent about your business and where it is going, that very complacency becomes a habit that will have to be overcome.”
– Miles Spencer and Cliff Ennico
Rule #2: Starting and growing your own business is the loneliest job in the world – there’s no one else to blame.
The nature of the task guarantees that building a business is a lonely and sometimes thankless assignment. If funding is limited, you’ll have to do everything yourself. Alternatively, if funds are available for staff, you have to make the mental shift from “doer” to “manager” – a jump many people fail to make.
