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- Herausgeber: Business Book Summaries
- Kategorie: Religion und Spiritualität
- Sprache: Englisch
The must-read summary of David Vise and Mark Malseed's book "The Google Story: Inside the Hottest Business, Media and Technology Success of Our Time".
This complete summary of the ideas from David Vise and Mark Malseed's book "The Google Story" tells the tale of the rise of one of the most remarkable internet stars of our time. In 1998, when Sergey Brin and Larry Page dropped out of Stanford University, they decided to create a search engine that would organise every bit of information on the Web. In their book, Vise and Malseed explain how the two friends kept control of Google despite pressure from their investors. This summary also tells how the company challenged Microsoft’s dominance and wrestled with difficult choices.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "The Google Story" and discover the secrets behind the powerhouse company that has revolutionised access to information.
Das E-Book können Sie in Legimi-Apps oder einer beliebigen App lesen, die das folgende Format unterstützen:
Seitenzahl: 48
Veröffentlichungsjahr: 2014
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Book Presentation The Google Story by David Vise and Mark Malseed
About the Author
Important Note About This Ebook
Summary of The Google Story (David Vise and Mark Malseed)
1. The Genesis of a Great Idea
2. Making a Start
3. The Venture Capital Era
4. Google’s Growth
5. The Google Way
6. Google’s Public Offering
7. The Future of Google
8. Life as a Public Company
Book Presentation The Google Story by David Vise and Mark Malseed
About the Author
DAVID VISE is a reporter for the Washington Post. A winner of the Pulitzer Prize in 1990, he is the author of three books including The Bureau and the Mole. Mr. Vise is a graduate of the University of Pennsylvania and the Wharton School. He was formerly an investment banker with Goldman Sachs & Co.
MARK MALSEED is a writer, researcher and contributor to the Washington Post and the Boston Herald. He carried out the research for two best-sellers, Plan of Attack and Bush At War. Mr. Malseed is a graduate of Lehigh University.
The Web site for this book is atwww.thegooglestory.com.
Important Note About This Ebook
This is a summary and not a critique or a review of the book. It does not offer judgment or opinion on the content of the book. This summary may not be organized chapter-wise but is an overview of the main ideas, viewpoints and arguments from the book as a whole. This means that the organization of this summary is not a representation of the book.
Summary of The Google Story (David Vise and Mark Malseed)
1. The Genesis of a Great Idea
“Not since Gutenberg invented the modern printing press more than 500 years ago, making books and scientific tomes affordable and widely available to the masses, has any new invention empowered individuals, and transformed access to information, as profoundly as Google. With its colorful, childlike logo set against a background of pure white, Google’s magical ability to produce speedy, relevant responses to queries hundreds of millions times daily has changed the way people find information and stay abreast of the news. Woven into the fabric of daily life, Google has seemingly overnight become indispensable. Millions of people use it daily in more than 100 languages and have come to regard Google and the Internet as one. The quest for immediate information on anything and everything is satisfied by ‘googling’ it on a computer or cell phone. Men, women and children have come to rely so heavily on Google that they cannot imagine how they ever lived without it.”
– David Vise and Mark Malseed
Strange as it may sound considering the fact Google is today worth more than Disney and General Motors combined, Sergey Brin and Larry Page, the two young co-founders of Google never actually set out to change the world. When the company was founded in 1998, it didn’t even have a business plan or a definitive business strategy. Instead, all Brin and Page had was an intense desire to do something innovative and to create a workplace where the best and brightest people could do some fun stuff.
Sergey Brin was born in Moscow, Russia on August 21, 1973. At age six, his parents emigrated from Russia to America to escape anti-Semitism and in search of greater freedom and opportunities. Sergey’s parents are both highly educated. His mother is now an accomplished scientist at NASA’s Goddard Space Flight Center while his father teaches math at the University of Maryland. As a result, a good education is highly valued in the Brim household. Sergey received an undergraduate degree from the University of Maryland at age 19 with honors in math and computer science. He was then awarded a National Science Foundation graduate fellowship and enrolled in the doctoral program at Stanford University.
Larry Page was born in Michigan on March 26, 1973. His father Carl had received one of the first computer science degrees ever awarded by the University of Michigan, so Larry grew up using computers all his life. His mother had a master’s degree in computer science and worked as a database consultant. Both his parents taught at Michigan State University although they divorced when Larry was eight years old. Larry graduated from the University of Michigan in 1995 majoring in computer engineering and was also accepted into Stanford University’s doctoral program.
Larry Page and Sergey Brin actually met for the first time in 1995 when Sergey was running a new student orientation program at Stanford. They hit it off right away, mainly on the basis both of them liked to argue about anything and everything. Page and Brin considered each other to be obnoxious but an intellectually worthy adversary. Soon, they were sparring verbally about every subject imaginable. Sergey was louder and more extroverted while Larry tended to be quieter and more introspective, but their intellectual dueling laid the foundation for what would ultimately become a lasting friendship.
Since both Page and Brin were the sons of professors, they had always just naturally assumed they too would stay in academia for the balance of their careers. Brin’s advisor, Professor Motwani, suggested a good subject for a doctoral thesis would be to look at finding new ways to extract meaningful information from large mountains of data. In the mid-1990s, it was very difficult to find information on the Internet, which resembled a virtual Wild West in many ways – unregulated, unorganized and unruly. This was the era of the first generation search engines like WebCrawler, Lycos, Magellan, Infoseek, Excite and HotBot. In response to this need, two other Stanford doctoral candidates, Jerry Yang and David Filo, had started assembling an alphabetized directory assembled by human editors, which would eventually become Yahoo! Motwani suggested to Brin there might be a smarter and better way to get the job done.
