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- Herausgeber: Business Book Summaries
- Kategorie: Fachliteratur
- Sprache: Englisch
The must-read summary of Kenichi Ohmae's book: "The Invisible Continent: Four Strategic Imperatives of the New Economy".
This complete summary of the ideas from Jenichi Ohmae's book "The Invisible Continent" shows that the discovery of a new continent has always created substantial opportunities to create wealth. According to Ohmae, the same opportunities are arising today, not because of the discovery of a new physical continent but due to the emergence of an “invisible continent” transcending physical and national boundaries. In his book, the author discusses the four dimensions that influence the new economy and how their interconnection must be understood and taken into account. This summary will provide you with in-depth knowledge on each of these dimensions and enable you to move forward with confidence.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your business knowledge
To learn more, read "The Invisible Continent" and discover the key to successful business in the 21st century.
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Seitenzahl: 38
Veröffentlichungsjahr: 2014
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Book Presentation The Invisible Continent by Kenichi Ohmae
Book Abstract
About the Author
Important Note About This Ebook
Summary of The Invisible Continent (Kenichi Ohmae)
1. The Concept of an Invisible Continent
2. How Decisions Are Made in the Invisible Continent
3. How Money is Moved Into And Around the Invisible Continent
4. How Competitive Advantage is Gained in the Invisible Continent
5. What Countries Need to do to Exploit the Advantages of the Invisible Continent
6. The Dangers of the Invisible Continent
7. The Future Challenges of the Invisible Continent
Book Presentation The Invisible Continent by Kenichi Ohmae
Book Abstract
MAIN IDEA
Throughout history, the discovery of a new continent has always created substantial opportunities to create wealth. Today, the same opportunities are arising, not because of the discovery of a new physical continent but due to the emergence of an “invisible continent” transcending physical and national boundaries.
This newly emerging invisible continent is more than just solely the Internet. It has four distinct dimensions:
The interplay and interconnection of each of these four dimensions must be understood and taken into account, along with the requirements of the old economy, if long-term success in the invisible continent is to be achieved. The visible dimension of life will always exist. It will even continue to grow and improve. But its rate of growth will be dwarfed by the rate at which the other three dimensions grow.
To prosper in the invisible continent in the years ahead, understanding must be translated into effective action. Only those who have an in-depth knowledge and affinity for all four dimensions will be able to move forward confidently. Each dimension has its own set of governing rules, its own set of formulae for success and its own distinctive requirements. Business and government leaders who ignore this forfeit their opportunity to stake a meaningful claim on the riches and rewards that will become available as the invisible continent grows and expands.
About the Author
KENICHI OHMAE is a corporate strategist and adviser to governments worldwide. He is the author of The Mind of the Strategist, Triad Power, The Borderless World and The End of the Nation-State. Mr. Ohmae has worked previously for McKinsey & Company as a director in Japan and as chairman of Asia Pacific Operations. Mr. Ohmae is a frequent contributor to the Wall Street Journal, the New York Times and Newsweek.
Important Note About This Ebook
This is a summary and not a critique or a review of the book. It does not offer judgment or opinion on the content of the book. This summary may not be organized chapter-wise but is an overview of the main ideas, viewpoints and arguments from the book as a whole. This means that the organization of this summary is not a representation of the book.
Summary of The Invisible Continent (Kenichi Ohmae)
1. The Concept of an Invisible Continent
Main Idea
Over the past 15-years, the world has moved noticeably into the realms of a new economy which is characterized by new rules and dimensions. The central challenge of business in the 21st century is to find effective ways to integrate the old economy with the new, without losing the benefits of either.
Supporting Ideas
Even without realizing it, most consumers already do business everyday in the invisible continent. Specifically, they buy local products and services. They also buy products which are made with components manufactured anywhere in the world at the lowest possible prices. Often, those purchases have been researched using the Internet – a computer based information network. And finally, they invest their retirement funds in companies which enjoy soaring market valuations in anticipation of future profitabilities.
All of these transactions either take place in or are strongly influenced by a business environment which does not exist on a physical map.
The four key dimensions of the invisible continent are:
The Visible DimensionThe economic activities of the “old world” or “real world” businesses. The more activity there is in other dimensions, the more consumer demand there is for the traditional locally produced products and services.
The Borderless DimensionThe preference of consumers to buy the highest possible quality goods and services at the most competitive prices available – compelling companies to source components anywhere in the world where they can be produced efficiently. (And the ability of individuals to invest their own funds in any country they choose without restriction).
The Cyber DimensionThe enabling technology of the Internet – a seamless combination of computers and communication technologies which can deliver information and electronic services anywhere in the world on demand.
