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- Herausgeber: Business Book Summaries
- Kategorie: Lebensstil
- Sprache: Englisch
The must-read summary of H. Bowen, K. Clark, C. Holloway and S. Wheelwright's book: "The Perpetual Enterprise Machine: Seven Keys to Corporate Renewal through Successful Product and Process Development".
This complete summary of the ideas from H. Bowen, K. Clark, C. Holloway and S. Wheelwright's book "The Perpetual Enterprise Machine" shows how the development of new products, new manufacturing processes and new services are the lifeblood of any dynamic and growing business. Only the companies that are continuously reinventing themselves by developing new products will survive and prosper in the years ahead. In their book, the authors present seven keys to successful development projects. This summary will teach you how to launch successful projects that could lead to growth, using real-life case studies to demonstrate just how effective they can be.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "The Perpetual Enterprise Machine" and discover the key to successful project management and business development.
Das E-Book können Sie in Legimi-Apps oder einer beliebigen App lesen, die das folgende Format unterstützen:
Seitenzahl: 26
Veröffentlichungsjahr: 2014
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Book PresentationThe Perpetual Enterprise Machine by H. Bowen, K. Clark, C. Holloway, S. Wheelwright1
Book Abstract
Important Note About This Ebook
Summary of The Perpetual Enterprise Machine (H. Bowen, K. Clark, C. Holloway, S. Wheelwright)3
1. THE CRITICAL ISSUE
2. SEVEN KEY ELEMENTS
3. CORE CAPABILITIES, CORE RIGIDITIES
4. GUIDING VISIONS
5. PUSHING THE ENVELOPE
6. PROJECT LEADERSHIP
7. OWNERSHIP & COMMITMENT
8. PROTOTYPING
9. INTEGRATION
Book PresentationThe Perpetual Enterprise Machine by H. Bowen, K. Clark, C. Holloway, S. Wheelwright
Book Abstract
MAIN IDEA
The development of new products, new manufacturing processes and new services are the lifeblood of any dynamic and growing business. Only those companies which are continuously reinventing themselves by developing new products will survive and prosper in the years ahead.
With this in mind, the organisation and initiation of development projects, along with the effective management of these projects, should be of paramount importance to any company builders and managers. Development projects offer an opportunity not only for companies to progress and move ahead but also for staff within a company to move to the top.
Important Note About This Ebook
This is a summary and not a critique or a review of the book. It does not offer judgment or opinion on the content of the book. This summary may not be organized chapter-wise but is an overview of the main ideas, viewpoints and arguments from the book as a whole. This means that the organization of this summary is not a representation of the book.
Summary of The Perpetual Enterprise Machine (H. Bowen, K. Clark, C. Holloway, S. Wheelwright)
1. THE CRITICAL ISSUE
Main Idea
Development projects for new products, services and processes to be used by any company are at the cutting edge of the company’s forward momentum.
Supporting Ideas
Inventors have long sought for a perpetual motion machine – that is, a device which, once put into action, continues its motion indefinitely. In just the same way, builders of successful companies have dreams of creating an organization which be profitable and successful over the long term.
The key to maintaining long-term profitability for most companies lies not in perpetuating the successful projects of the past but continuing to evolve and progress through the development of new products and services. Only in this way can a sustainable competitive advantage be developed.
The essential building blocks of ongoing renewal and change within any company are to undertake and successfully execute development projects. The company which can create and successfully bring to the market new products and services have effectively become perpetual enterprise companies – that is, companies which continue to meet customer requirements even as those requirements are moving and changing.
For any company to literally and profitably project itself into the future, it must build on current levels of acquired knowledge by developing the systems and organizational structure needed to successfully manage new product development projects.
