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The must-read summary of John Sviokla and Mitch Cohen's book: "The Self-Made Billionaire Effect: How Extreme Producers Create Massive Value".

This complete summary of the ideas from John Sviokla and Mitch Cohen's book "The Self-Made Billionaire" highlights a key difference between high-performing executives and self-made billionaires; while executives tend to be performers, self-made billionaires are producers. To explain the difference between these two, the author uses five distinctive categories; ideas, time, action, risk and leadership. The way a self-made billionaire deals with each of these things is different than most businesspeople and so this is a key aspect of their success. If you want to make big money, look no further than this must-read summary!

Added-value of this book:
• Save time
• Understand key concepts
• Increase your business knowledge

To learn more, read "The Self-Made Billionaire" and learn how, by changing your habits, you could become a billionaire.

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Seitenzahl: 36

Veröffentlichungsjahr: 2016

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Book Presentation:The Self-Made Billionaire Effect by John Sviokla and Mitch Cohen

Summary of The Self-Made Billionaire Effect (John Sviokla and Mitch Cohen)

Book Presentation:The Self-Made Billionaire Effect by John Sviokla and Mitch Cohen

Book Abstract

MAIN IDEA

Growing a business from nothing to a billion-dollars in valuation is an impressive achievement. So too is any individual who amasses more than a billion-dollars in personal wealth. The fact is there are around 800 self-made billionaires in the world today and since 1987, their net worth’s have been growing three times faster than the world economy.

So what are they doing right? In a nutshell, self-made billionaires look at the world differently. They are producers rather than performers.

The majority of business executives tend to be performers – hugely talented people who excel at optimizing existing processes and products. They win all the awards, get accolades and then usually promote other performers to succeed them.

Self-made billionaires, by contrast, are almost always producers. They have the innate ability to envision something new, to bring together the resources needed to make it happen and then to sell it to customers who didn't even know they wanted it before they saw it.

Producers think differently from performers and have five distinctive habits of mind:

Ideas: Empathetic imaginationTime: Patient urgencyAction: Inventive executionRisk: Relative, not absoluteLeadership: Team with performers

The key to harnessing the self-made billionaire effect is to think and act like a producer, not a performer.

About the Author

JOHN SVIOKLA is head of Global Thought Leadership at PricewaterhouseCoopers (PwC). He consults with a wide range of clients about innovation, strategy and leadership. He was previously vice chairman and chief innovation officer of Diamond Management & Technology Consultants and taught at Harvard Business School for twelve years. He is also a frequent keynote speaker at executive forums and has been published extensively. He is a graduate of Harvard College and Harvard University.

MITCH COHEN is a vice chairman at PwC. He has worked for the firm for more than 33 years including 22 years as a partner. He has consulted with Fortune 500 telecom and technology clients and served on PwC's Global Leadership Team. He is a graduate of Penn State University.

The Web site for this book is at www.pwc.com/billionaire.

Important Note About This Ebook

This is a summary and not a critique or a review of the book. It does not offer judgment or opinion on the content of the book. This summary may not be organized chapter-wise but is an overview of the main ideas, view points and arguments from the book as a whole. This means that the organization of this summary is not a representation of the book.

Summary of The Self-Made Billionaire Effect (John Sviokla and Mitch Cohen)

1. Ideas

Producers: Empathetic imagination VS. Performers: Adjacent optimization

Producers understand customers needs and use that to envision new offerings and business models which will address those needs. Performers emphasize making incremental improvements and expanding current offerings, business models and markets.

If you look at the story of almost every self-made billionaire, the same pattern emerges over and over:

Awareness > Empathy > Imagination > Knowledge

Self-made billionaires typically work in a field or an industry for so long they become aware of the emerging trends which are just starting to take effect.He or she sees an unserved customer need thanks to deep empathy felt for customers.The producer then uses imagination and domain knowledge to come up with a product or service idea which has broad appeal.Paradoxically, many producers work for many years as a performer in that field before he or she knows enough to come up with a genuine breakthrough. Empathetic imagination comes from hands-on experience in the field.

"There is a market on the brink of change: an untapped, unrecognized need about to be unleashed: and a Producer with deep empathy about the needs of the customer coupled with the imagination to convert that empathetic insight into a great business idea with broad market potential. The dual power of empathetic insight and imagination is the Producer's formula for conceiving the blockbuster idea."

– John Sviokla and Mitch Cohen