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- Herausgeber: Business Book Summaries
- Kategorie: Fachliteratur
- Sprache: Englisch
The must-read summary of Donald Moine and Ken Lloyd's book: "Ultimate Selling Power: How to Create and Enjoy a Multimillion Dollar Sales Career".
This complete summary of the ideas from Donald Moine and Ken Lloyd's book "Ultimate Selling Power" asks a fundamental question: "What do the most successful salespeople do better than the rest?". In their book, the authors explain that they simply apply the key principles of selling better and more effectively than the average salesperson. They also cultivate and maintain a mindset of success which underpins everything they do and every action they take. This summary provides readers with the 11 basic things that sales millionaires do differently and how they can be learned and implemented.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "Ultimate Selling Power" and find out how to increase your sales performance in today's business environment.
Das E-Book können Sie in Legimi-Apps oder einer beliebigen App lesen, die das folgende Format unterstützen:
Seitenzahl: 41
Veröffentlichungsjahr: 2014
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Book Presentation: Ultimate Selling Power by Donald Moine and Ken Lloyd
Book Abstract
About the Author
Important Note About This Ebook
Summary of Ultimate Selling Power (Donald Moine and Ken Lloyd)
1. Develop the mindset of sales success.
2. Deal with objections productively.
3. Prepare good scripts which build momentum.
4. Put in place systems which will consistently generate leads.
5. Develop and project a strong USP (unique sales proposition).
6. Make good use of pre-sale warm-up opportunities.
7. Let the media help sell your products and services.
8. Harness the power of seminar selling opportunities.
9. Learn how to deal effectively with challenging people.
10. Capitalize on CRM (customer relationship marketing).
11. Take advantage of the right sales coach.
Book Presentation: Ultimate Selling Power by Donald Moine and Ken Lloyd
Book Abstract
MAIN IDEA
Why is it that some salespeople excel regardless of whether the economy is robust or in recession? And more specifically, what do sales income millionaires – those who generate more than $1 million per year in personal remuneration – do better than the rest?
Simply put, the highest paid salespeople apply the key principles, strategies and techniques of selling better and more effectively than the average salesperson. They also cultivate and maintain a mindset of success which underpins everything they do and every action they take. And, importantly, sales millionaires understand how to maintain that optimum attitude, even in the face of some extraordinary problems and challenges.
In all, sales millionaires master eleven basics exceptionally well:
Ultimate selling power has at its heart these key concepts
Create customers for life by always structuring deals that produce win-win outcomes.Build a long-term relationship with your customers so they will buy more in the future and refer their friends and associates.Leave nothing to chance, but prepare meticulously for each and every customer interaction.Learn how to incorporate powerful words into your sales presentations to make them sizzle.Multiply your effectiveness and reach by learning how to use group or seminar sales opportunities.Become an expert at customer satisfaction so you can create satisfied customers from difficult people.Develop PR know-how so you can enlist the media’s help in selling more of what you have to offer.Be up to date with technology so you can harness the incredible power of CRM.Never stop learning, but keep progressing your career by becoming better and better at persuading people to act on your advice.“Because it is so easy to make a great deal of money in sales if you have the right techniques, the right mindset, and great products or services, why not earn a hundred thousand to a million dollars or more per year in sales? If you don’t need all that money, give some of it away to worthwhile causes or your favorite charities – but make it while you can. The techniques and strategies we share with you are ones that any salesperson, even an average salesperson, can use to dramatically increase his or her outcome. Here are 10 years’ worth of the best strategies and success mindsets we have collected from the most powerful sales professionals in the world.”
– Donald Moine and Ken Lloyd
About the Author
DONALD MOINE is one of the top sales coaches in the United States and a popular keynote speaker. Dr. Moine is credited with founding the new scientific discipline of sales and market psychology. He is president of the Association for Human Achievement, a sales training and consulting company. Dr. Moine and Dr. Lloyd also co-wrote Unlimited Selling Power.
KEN LLOYD is a consultant, executive coach, speaker and author. Dr. Lloyd specializes in organizational behavior, employee development and communication. He is also the author of Jerks At Work: How To Deal With People Problems and Problem People and Be The Boss Your Employees Deserve. In addition to lecturing at a number of universities, Dr. Lloyd has his own consulting practice.
Important Note About This Ebook
This is a summary and not a critique or a review of the book. It does not offer judgment or opinion on the content of the book. This summary may not be organized chapter-wise but is an overview of the main ideas, viewpoints and arguments from the book as a whole. This means that the organization of this summary is not a representation of the book.
Summary of Ultimate Selling Power (Donald Moine and Ken Lloyd)
1. Develop the mindset of sales success.
The high achievers or superstars of the sales profession – who commonly generate more than $1 million in sales turnover year-in and year-out – have a unique mindset. They literally see the world differently, especially the benefits their products or services have to offer. They motivate others to take action on the strength of their own personal convictions.
