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- Herausgeber: Business Book Summaries
- Kategorie: Fachliteratur
- Sprache: Englisch
The must-read summary of Peter Thiel and Blake Masters' book: "Zero to One: Notes on Startups, or How to Build the Future".
This complete summary of the ideas from Peter Thiel and Blake Masters' book "Zero to One" shows how many companies believe the key to innovation is improving things that already exist. According to Thiel and Masters, this isn’t innovation at all. Real innovation means going from zero to one, creating a completely new thing that hasn't been seen before.
To help you, the authors detail ten key concepts to keep in mind:
1. Start from scratch
2. Become a monopoly
3. The appeal of competition
4. The last-mover advantage
5. Success is not a lottery
6. The power law
7. The role of secrets
8. Culture and sales
9. Man and computers
10. The founder’s paradox
This summary will teach you how you can use these ten principles to think more innovatively and create new ideas.
Added-value of this summary:
• Save time
• Be a pioneer in true innovation
• Create brand new products for a successful business
To learn more, read “Zero to One” and find out how you can practice real innovation to create a brand new product that sells!
Das E-Book können Sie in Legimi-Apps oder einer beliebigen App lesen, die das folgende Format unterstützen:
Seitenzahl: 33
Veröffentlichungsjahr: 2015
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Book Presentation: Zero To One by Peter Thiel with Blake Masters
Summary of Zero To One (Peter Thiel with Blake Masters)
Book Presentation: Zero To One by Peter Thiel with Blake Masters
Book Abstract
Too many companies today think the essence of innovation is to come up with a better Facebook or a new-and-improved Microsoft. Or to fine-tune and optimize existing lines of business. That's not innovation – that's merely globalization which is the art of going from one to many.
True innovation means going from zero to one – creating new, fresh and probably strange things that have never before been seen. It's usually technology which facilitates these innovations and the underlying theme of advances in technology is most often finding practical ways to do more with less.
If you want to excel as an innovator in the future, don't set out to copy and improve what someone else has already done. Figure out some job that is entirely new and blaze your own trail. Focus on going from zero to one. That's the real challenge and hope of the future of humanity.
“The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won't make a search engine. And the next Mark Zuckerberg won't create a social network. If you are copying these guys, you aren't learning from them. Doing what we already know takes the world from 1 to n, adding more of something similar. But every time we create something new, we go from 0 to 1. Unless they invest in the difficult task of creating new things, American companies will fail in the future no matter how big their profits remain today."
- Peter Thiel
About the Author
PETER THIEL is an entrepreneur and investor. He founded PayPal in 1998 and was CEO of the company when it went public in 2002. He was also an early-stage investor in Facebook, LinkedIn, Yelp and dozens of successful technology startups. He is managing partner of the venture capital firm Founders Fund which has invested in SpaceX, Airbnb and many other startups. Peter Thiel leads his own foundation which works to encourage technological innovation and long-term thinking about the future. He is a graduate of Stanford University.
BLAKE MASTERS was a student at Stanford Law School in 2012 when he took notes in Peter Thiel's Class: "Computer Science 183: Startup" which formed the basis for this book. He is a co-founder of Judicata, a legal research technology startup. He graduated from Stanford University and Duke University
Important Note About This Ebook
This is a summary and not a critique or a review of the book. It does not offer judgment or opinion on the content of the book. This summary may not be organized chapter-wise but is an overview of the main ideas, viewpoints and arguments from the book as a whole. This means that the organization of this summary is not a representation of the book.
Summary of Zero To One (Peter Thiel with Blake Masters)
1. The real challenge
The central challenge for any startup is to question accepted wisdom and rethink business from scratch. Anything else won't have the power to create an entire industry from thin air.
Everybody naturally hopes for a future of progress. When you think about it, however, progress comes in two different forms:
Another way of thinking about this is globalization – taking something which already works in one place and making it work everywhere – is horizontal progress. Technology is more like vertical progress because it focuses on making available new and better ways to do different or novel things.
Most people and many companies assume globalization will be the main driver of the future of the world but that's incorrect. Technology matters more. The key challenge of the future is to develop new technology which will help everyone do more with less. Globalization without this kind of new technology is unsustainable.
