Summary: Zero to One Million E-Book

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• Herausgeber: Business Book Summaries
• Kategorie: Fachliteratur
• Sprache: Englisch

Seitenzahl: 36

Veröffentlichungsjahr: 2014

Beschreibung

The must-read summary of Ryan Allis' book: "Zero to One Million: How I Built a Company to $1 Million in Sales...And How You Can, Too".

This complete summary of the ideas from Ryan Allis' book "Zero to One Million" shows that taking a company from an idea to $1 million in revenue is no small feat, but it can be done. In his book, the author provides ten key steps that you can follow in order to be ready to launch your business idea, create a marketing and sales strategy and then create a new infrastructure to push you to the $1 million mark. This summary explains each of these steps in detail and proves that absolutely anyone has the ability to become a successful entrepreneur.

Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge

To learn more, read "Zero to One Million" and discover the secret to creating a $1 million business.

Leseprobe

Book PresentationZero To One Million by Ryan Allis

Book Abstract

About the Author

Important Note About This Ebook

Summary of Zero To One Million (Ryan Allis)

Book PresentationZero To One Million by Ryan Allis

Book Abstract

MAIN IDEA

To take a company from just an idea to $1 million in revenue is no small feat, but it can be done. To achieve this for your own business, there are ten basic steps to follow. In overview:

Steps 1 - 6 are what you need to do to get ready to launch your business, the essential due diligence you’ll require.Step 7 is to focus on your marketing and sales strategy, the true driver of growth for any business.Steps 8 - 10 are to then create the new infrastructure which will be required to manage your enterprise once it gets up and running and as you push on to that $1 million in sales mark.

“No matter where you’re from, no matter who you are, no matter your access to opportunity or your background-you have the ability to become an extremely successful entrepreneur – with the right dedication, the right belief in yourself, and the right guide. My hope is that I can serve as a guide to helping you set your vision; take action, reach your goals and turn your hard work into millions”

– Ryan Allis

About the Author

RYAN ALLIS is co-founder and CEO of iContact Corp., a venture-capital backed marketing and online communications firm. Mr. Allis founded iContact Corp. and Virante, Inc., a Web marketing firm, while he was a student at the University of North Carolina-Chapel Hill. iContact began operating in October 2002 and ended 2005 with $1.3 million in sales, 22 employees and 3,600 paying customers. Mr. Allis set a goal to have a $1 million business by his twenty-first birthday and he missed his deadline by eighteen days. By the end of 2007, iContact has $6.8 million in sales, 75 employees and 18,000 customers.

The Web site for this book is atwww.zeromillion.com.

Important Note About This Ebook

This is a summary and not a critique or a review of the book. It does not offer judgment or opinion on the content of the book. This summary may not be organized chapter-wise but is an overview of the main ideas, viewpoints and arguments from the book as a whole. This means that the organization of this summary is not a representation of the book.

Summary of Zero To One Million (Ryan Allis)

1. Understand how the free market system works

To get out of the middle class and move towards getting rich, you have to understand the realities of the world of commerce. Decide on what role you will play and then play that role to the hilt to get ahead.

Building your own company isn’t for everyone. To succeed as an entrepreneur will take:

A strong bias for action, for making things happen.The willingness to assume risks, financial and reputational.The ability to create systems & processes from the ground up.The capacity to make mistakes, learn and keep going.The personal qualities which will attract others to join you.The dogged persistence to keep going until hell freezes over.

When it comes to acting as entrepreneur, there are basically two roads you can go down:

Image 4.

There are definite advantages and disadvantages to each approach, and there is no one-size-fits-all answer to which road you should choose. You just have to make sure whichever choice you take synchronizes with your goals. If you don’t do this, you can end up doing things which work against you achieving your financial objectives rather than in favor of them.