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Jo Hart

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Behavioural science to develop effective health professional education serves as a practical guide in the cutting-edge area of health professional education and behavioural science. This textbook will provide practical evidence-based guidance to enhance the real world impact of your health professional training, To aid in seamless reader comprehension, chapters work through clear step by step stages, with boxes to verify understanding, along with examples to work through and links to further reading if readers want to understand more about underlying theory. The book also contains a series of templates which can be adapted for use by the reader. Sample topics covered in Behavioural Science to develop effective health professional education include: * Education and training as a behaviour change intervention, covering language of learning and behaviour change, with examples of behaviour change intervention approaches * Defining the behaviours that you want to change, intended behavioural outcomes (IBOs), and specifying your IBOs * Exploring the influences on behaviours, covering Influences on practice, and how to explore influences on each IBO * Developing training to change behaviour, covering active ingredients of behaviour change activities, and the process of creating behaviourally informed training For postgraduate and undergraduate health professional courses, continuing professional development providers, and providers of health professional training in medicine, nursing, dentistry, and allied health professions, Behavioural Science to develop effective health professional education is an essential resource on the subject that helps make education and training more effective.

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Veröffentlichungsjahr: 2023

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Training to Change Practice

Behavioural Science to Develop Effective Health Professional Education

Jo Hart

Professor of Health Professional Education University of Manchester, UK

 

Lucie Byrne-Davis

Professor of Health Psychology University of Manchester, UK

 

Wendy Maltinsky

Health Psychology Senior Lecturer University of Stirling, UK

 

Eleanor Bull

Senior Health Psychologist, Manchester University NHS Foundation Trust, UK Highly Specialised Health Psychologist, Derbyshire County Council, UK Honorary Senior Lecturer, University of Manchester, UK

 

 

 

This edition first published 2023

© 2023 John Wiley & Sons Ltd

All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted, in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, except as permitted by law. Advice on how to obtain permission to reuse material from this title is available at http://www.wiley.com/go/permissions.

The right of Jo Hart, Lucie Byrne-Davis, Wendy Maltinsky and Eleanor Bull to be identified as the authors of this work / the editorial material in this work has been asserted in accordance with law.

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The contents of this work are intended to further general scientific research, understanding, and discussion only and are not intended and should not be relied upon as recommending or promoting scientific method, diagnosis, or treatment by physicians for any particular patient. In view of ongoing research, equipment modifications, changes in governmental regulations, and the constant flow of information relating to the use of medicines, equipment, and devices, the reader is urged to review and evaluate the information provided in the package insert or instructions for each medicine, equipment, or device for, among other things, any changes in the instructions or indication of usage and for added warnings and precautions. While the publisher and authors have used their best efforts in preparing this work, they make no representations or warranties with respect to the accuracy or completeness of the contents of this work and specifically disclaim all warranties, including without limitation any implied warranties of merchantability or fitness for a particular purpose. No warranty may be created or extended by sales representatives, written sales materials or promotional statements for this work. The fact that an organization, website, or product is referred to in this work as a citation and/or potential source of further information does not mean that the publisher and authors endorse the information or services the organization, website, or product may provide or recommendations it may make. This work is sold with the understanding that the publisher is not engaged in rendering professional services. The advice and strategies contained herein may not be suitable for your situation. You should consult with a specialist where appropriate. Further, readers should be aware that websites listed in this work may have changed or disappeared between when this work was written and when it is read. Neither the publisher nor authors shall be liable for any loss of profit or any other commercial damages, including but not limited to special, incidental, consequential, or other damages.

A catalogue record for this book is available from the Library of Congress

Paperback ISBN: 9781119833482; ePub ISBN: 9781394172214; ePDF ISBN: 9781119833499; oBook ISBN: 9781119833505

Cover Image: © beanimages/Shutterstock

Cover Design: Wiley

Set in 10.5/13 pt STIXTwoText by Integra Software Services Pvt. Ltd, Pondicherry, India

Contents

Cover

Title page

Copyright

Foreword

Acknowledgments

CHAPTER 1 Education and Training as a Behaviour Change Intervention

What Is Continuing Professional Development?

The Purpose(s) of CPD

The Challenges of Changing Practice through CPD

Important Concepts and Theories

Miller’s Pyramid

Figure 1: The interaction of capability, opportunity, motivation and Miller’s Pyramid

A Shared Theoretical Language

Why Think about Behavioural Theory?

The COM-B Framework

Figure 2: Influences on behaviour mapped to capability, opportunity and motivation

A Focus on Motivation

Why Is Behavioural Science Important?

Effective and Enjoyable Training

Principles for Effective Training

Principle 1. Starting from Where Learners Are

Principle 2. Working in Partnership

Principle 3. Interactive/Active Learning

Principle 4. Communication

Principle 5. A Collaborative Learning Environment

Principle 6. Individual and Group Voices

Principle 7. Time for Reflection

Check Your Understanding and Reflect

Useful Links and Further Reading

Behavioural theories and types of behaviours

Dual processing

The COM-B Framework

PRIME Theory and other briefings on behaviour change

References

CHAPTER 2 Defining the Behaviours That You Want to Change

Introduction

Developing a Theory of Change

Tips and examples

Intended Behavioural Outcomes (IBOs)

Tips and examples

How to Develop IBOs

Tips and examples: Topic guide and cues for a behavioural specification focus group

What Does the Evidence Say?

Choosing the IBOs on Which to Focus

Whose IBOs Are They?

Check Your Understanding

Useful Links and Further Reading

Developing A Theory of Change

References

CHAPTER 3 Exploring the Influences on Behaviours

Influences on Practice

Figure 3: The COM-B framework

Capability

Tips and examples

Opportunity

Tips and examples

Motivation

Tips and examples

How to Explore Influences on Each IBO

Before Developing CPD

Tips and examples

Tips and examples

During CPD

Check Your Understanding and Reflect

Further Reading

More About Exploring Influences on Behaviour

References

CHAPTER 4 Developing CPD to Change Behaviour

The Active Ingredients of Behaviour Change Activities

Reminder: What is COM-B Again?

BCTs and Communication Skills in Education and Training

Tips and examples

How to Develop Your Training Activities

Capability

What Does the Evidence Say?

Figure 4: The Johari Window

Tips and examples

Figure 5: Post-it notes to illustrate an effective practitioner

Building Psychological Capability

Tips and examples

Building Physical Capability

Figure 6: A cycle for physical capability improvement (learning a skill)

Tips and examples

Opportunity

Building Physical Opportunity

Tips and examples

An Appreciative Inquiry Approach

Building Social Opportunity

Tips and examples

Tips and examples

Figure 7: Comic book strip

Motivation

Building Reflective Motivation

Tips and examples

Building Automatic Motivation

Tips and examples

Planning the ‘How’ of Your Training

Consider Space

Consider Numbers

Consider Acoustics and Visuals

Consider Time

Consider Dynamics

Consider Technical Equipment and Skills

Consider Administrative Support

Consider Refreshments

Consider Culture/Contexts/Countries

Online

Blended Learning – Synchronous and Asynchronous

Figure 8: Considerations for a blending learning course

The Building Blocks of Your Training

Figure 9: Overview of training structure

Introductions

Welcoming

Introductory Activities

Trainee Introductions

Create Name-Plates

Introductory Bingo

Introduce Your Neighbour

Throw the Soft Toy

Group Agreements

Course Expectations, Hopes and Fears

Balancing Training Energy

Endings: Reflection, Action Planning and Evaluation

Check Your Understanding and Reflect

Further Reading

References

CHAPTER 5 Assessing and Evaluating

Process vs. Outcome

Why Are You Evaluating?

Theories and Frameworks to Help Us Evaluate

The Kirkpatrick Model

Tips and examples

Evaluation of Complex Interventions

Assessing Behavioural Influences

Topic guide

Figure 10: Topic guide example for interviews about the impact of a course on practice at follow-up

Assessing Behaviour

Check Your Understanding

Further Reading

References

Guides

Sample Training Plans

Aims

Tips and Examples: Setting up A Session

Cards for Change

Index

End User License Agreement

List of Tables

CHAPTER 04

TABLE 1 Examples of how...

Guides

TABLE 2 Setting up the session.

TABLE 3 Session outline.

TABLE 4 Session outline.

TABLE 5 Session plan, activities...

List of Illustrations

CHAPTER 01

FIGURE 1 The interaction of...

FIGURE 2 Influences on behaviour...

CHAPTER 03

FIGURE 3 The COM-B framework...

CHAPTER 04

FIGURE 4 The Johari Window.

FIGURE 5 Post-it notes to...

FIGURE 6 A cycle for...

FIGURE 7 Comic book strip...

FIGURE 8 Considerations for a...

FIGURE 9 Overview of training...

CHAPTER 05

FIGURE 10 Topic guide example...

Guide

Cover

Title page

Copyright

Table of Contents

Foreword

Acknowledgements

Begin Reading

Guides

Cards for Change

Index

End User License Agreement

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Foreword

This first edition of Training to Change Practice is a jewel for educators, psychologists and scientists. The four co-authors – the JEWeL of Jo, Eleanor, Wendy and Lucie – have drawn upon their domestic and international experiences to identify and propose practical solutions to one of the most salient issues in health and care systems worldwide: the market failures in the conceptualization, development, delivery and impact of education and training for health and care workers.

The authors rightly open chapter 1, and inform the book throughout, with an appreciation of health professional’s education and training as an economic sector, an industry, a market: with its inherent strengths and weaknesses and highly susceptible to internal and external factors. Their evidence from Canada and the United Kingdom strongly resonates with reviews and commissioned studies from the World Health Organization that conservatively estimate global expenditure in lifelong learning in the health and care economy in the range of US$12-15 billion per annum. A market that – when subject to scrutiny, evaluation and scientific review – demonstrates limited effect on practice and patient outcomes, irrespective of whether training is delivered in low-, middle- or high-income settings.

This global market within health and care systems has grown decade by decade: heavily influenced by two factors. A belief among many that “in-service training” was the primary solution to address quality of health services through improving the skills and knowledge of the health and care workforce, and secondly the expansion of official development assistance to health in the period from 2000.

Fortunately, the increased spending on in-service training has also generated additional analysis and scrutiny. In particular, multi-disciplinary teams of behavioural, education and health systems’ specialists are increasingly combining their respective sciences to reveal the conceptual flaws in the theory of change and bring new thinking to the fore. This contemporary logic includes moving beyond the transfer of knowledge, the assessment of time allocated to study, or the measurement of learners’ satisfaction with the training experience to one of how adults learn, their behaviour in teams and institutions, and how to develop competencies that will be routinely applied in practice. Assessment and learning transfer evaluation models likewise focus on the demonstrable application of learning.

Similar concepts are very much evident in this book, where the authors’ collective wisdom – channelled convincingly through “we believe”, “we find”, “we argue” and “we propose” statements – focuses on practical techniques, measures and theories of behavioural science to impact change in the workplace.

The book opens with a short overview of applicable concepts and theories, and the simple COM-B framework (capability, opportunity, motivation -> behaviour) that underpins subsequent chapters, before introducing seven key principles to develop and inform effective training. Chapters 2, 3 and 4 then guide the reader through a step-by-step approach to how to apply behavioural science techniques before Chapter 5 sets out a pragmatic approach to assessing and evaluating change, drawing upon process and outcome measurement. Many readers will particularly enjoy the topic guides, tips and examples and sample training plans across the book.

Beyond presenting the complexity of the field in an informative and instructional format, the co-authors challenge and nudge the reader to learn, think and act differently in their practice. Whilst drawing upon a rich, collective experience of the United Kingdom’s National Health Service with some examples from less resourced settings it is a public good for international application.

The book is particularly timely given the global health challenges arising from three years of the COVID19 pandemic. Many health and care systems are facing reductions in government health expenditure in real terms, new demands to recover, ‘build back better’ and expand preparedness in health security, and increasing political and financial pressure on health providers to optimize existing resources in pursuit of effective, quality services. Inevitably these demands will be transferred to the millions of health and care teams around the world to solve; requiring concerted efforts to invest in competency-based, behaviourally informed training that targets changes in practice.

All parties involved in the commissioning, subsidy, development and delivery of lifelong learning targeted to health and care professionals’ can learn much from this book. The application of the principles, tools and approach would do much to accelerate the use of behavioural science in the training of the world’s health and care workforce, address existing market failures and impact learning, practice and patient outcomes.

Jim Campbell

Director, Health Workforce

World Health Organization

Acknowledgement

We would like to thank Association for the Study of Medical Education for their support in the development of this book. Also, we would like to thank all the wonderful clinical educators we have worked with and particularly our colleagues at Health Education England, Tropical Health & Education Trust and Advanced Life Support Group.

We are very grateful to our supportive health psychology community, in particular The Change Exchange, Chris Armitage, Justin Presseau, Nicola McCleary, Jeremy Grimshaw and Marie Johnston.

With thanks to Paul Davis for expert proof reading.

CHAPTER 1 Education and Training as a Behaviour Change Intervention

Jo Hart1, Lucie Byrne-Davis2, Wendy Maltinsky3, Eleanor Bull4,5,6, Nicola McCleary7 and Chris Armitage8

1 Professor of Health Professional Education, University of Manchester, UK2 Professor of Health Psychology, University of Manchester, UK3 Health Psychology Senior Lecturer, University of Stirling, UK4 Senior Health Psychologist, Manchester University NHS Foundation Trust, UK5 Highly Specialised Health Psychologist, Derbyshire County Council, UK6 Honorary Senior Lecturer, University of Manchester, UK7 Senior Implementation Research Fellow, Ottawa Hospital Research Institute, Canada8 Professor of Health Psychology, University of Manchester, UK

Learning Points

Education and training can be an intervention to change healthcare practice

Clinical practice is composed of multiple behaviours, such as diagnosis, treatment and management, monitoring and supporting self-management

Practice behaviours are influenced by capability, opportunity and motivation

There are theory- and evidence-based methods to increase the likelihood of clinical practice change

WHAT IS CONTINUING PROFESSIONAL DEVELOPMENT?

Continuing professional development (CPD) is an umbrella term, covering all kinds of activities that help health professionals learn and develop throughout their careers (e.g., Peck et al. 2000). Among the most widespread CPD activities are the structured education opportunities that we will describe in this book as CPD training courses, although they are also called educational meetings or workshops (Forsetlund et al. 2021). As long ago as 2002, the UK NHS was estimated to directly spend approximately £1 billion annually on workforce CPD (Brown et al. 2002). CPD is seen as crucial to developing the more flexible, multidisciplinary health workforce envisioned in the recent NHS Long Term Plan (Karas et al. 2020). Given how much is invested in CPD, it is even more important that CPD is designed to maximise practice improvement, so the benefits of investment can be fully realised in terms of improving care delivery and ultimately health outcomes.

THE PURPOSE(S) OF CPD

In healthcare (and social care) settings, the main aim of CPD is to maintain and improve standards of safe and effective care. For instance, the Health and Care Professions Council, one of the nine regulators of the UK health professional workforce, define CPD to ensure practitioners ‘keep their skills and knowledge up to date and are able to practise safely and effectively’ (HCPC 2022). CPD may also aim to increase staff motivation, well-being and retention (Brown et al. 2002) through supporting staff to form new networks, feel valued, meet their personal development needs and benefit from reflective time away from their usual roles. This all sounds fantastic in theory, but as educators ourselves working to organise a wide range of CPD in the UK and internationally, we have found that developing training that changes hearts and minds, and most importantly, practice, is not all that easy. Research agrees: a recent Cochrane review combining 215 studies of educational meetings for healthcare professionals found these to only slightly improve professional practice compared to no intervention, with even fewer effects on patient outcomes (Forsetlund et al. 2021). Indeed, despite the aim of CPD being to improve and maintain safe and effective care, a review of accredited CPD activities offered to health professionals in Canada showed that 96% of the learning objectives targeted changes in cognition, i.e. were not designed to promote practice change (Légaré et al. 2015).

THE CHALLENGES OF CHANGING PRACTICE THROUGH CPD